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Sep-2024
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Overview
Market Insights Snapshot
Rosin Heads has shown a consistent presence in the Ontario market, particularly in the Edible category. Over the past few months, the brand has maintained a stable performance, fluctuating slightly in rankings but remaining within the top 20. In June 2024, Rosin Heads was ranked 15th, and despite a slight dip to 16th in July, it climbed to 14th in August before settling back to 15th in September. This indicates a steady demand for their products, although the slight drop in September sales suggests potential challenges they might need to address to maintain or improve their position.
Interestingly, Rosin Heads did not appear in the top 30 rankings in any other states or provinces for the Edible category during the same period. This absence could be interpreted as a limitation in their market reach or a focus on consolidating their position in Ontario. The brand's performance in this specific market highlights the importance of regional strategies in the cannabis industry, where local consumer preferences and regulatory environments can significantly impact brand success. Observing how Rosin Heads adapts to these dynamics in the coming months could provide further insights into their strategic direction and potential for growth in other regions.
Competitive Landscape
In the Ontario edible cannabis market, Rosin Heads has experienced fluctuating rankings over the past few months, reflecting a competitive landscape that demands strategic agility. As of September 2024, Rosin Heads held the 15th position, a slight decline from its 14th place in August, indicating a need to bolster its market presence. Notably, 1964 Supply Co has shown consistent improvement, climbing from 17th in July to 14th in September, suggesting a growing consumer preference. Meanwhile, Chowie Wowie has maintained a stable 12th rank since June, despite a dip in sales, highlighting its strong brand loyalty. Aurora Drift and Olli have also shown resilience, with Aurora Drift improving its rank to 16th by August and Olli maintaining a close competition with Rosin Heads. These dynamics suggest that while Rosin Heads remains a key player, it must innovate and adapt to regain and enhance its competitive edge in the evolving market.
Notable Products
In September 2024, the top-performing product from Rosin Heads was the Hash Rosin Drops Mints 50-Pack (250mg) in the Edible category, maintaining its first-place rank consistently from June through September, with sales of 3,380 units. The Hash Rosin Drops Mint 20-Pack (100mg) also held its steady second-place rank for the same period. The Peanut Butter Cup Hash Rosin Caramel Milk Chocolate (10mg) showed a notable improvement, rising from fourth to third place, while Hash Rosin Wafer Stix Milk Chocolate (10mg) slipped to fourth place after maintaining third in the previous months. The Indica Hash Rosin Infused Pre-Roll 2-Pack (1g) debuted in August at fifth place and retained this position in September, indicating stable performance in the Pre-Roll category.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
