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Sep-2025
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Overview
Market Insights Snapshot
FRESHY has demonstrated a strong performance in the Vapor Pens category within Oregon. Over the months from June to September 2025, FRESHY consistently maintained a top-three position, climbing from 5th in June to 3rd place by July and holding that rank through September. This steady ascent and maintenance in rankings suggest a robust consumer demand and effective market strategies within this category. The brand's sales figures in Oregon show a positive trajectory, with a notable increase from June to September, indicating a growing market share and possibly a successful product line or marketing campaign fueling this growth.
While FRESHY's presence in Oregon's Vapor Pens category is commendable, it's important to note that the brand's performance in other states and categories is not detailed in the top 30 rankings. This absence in rankings for other states or categories might suggest areas where FRESHY could potentially expand or improve its market presence. Brands often face challenges in achieving uniform success across different regions and product categories, and this could be an opportunity for FRESHY to analyze and strategize for broader market penetration. Understanding these dynamics can provide insights into where the brand might focus its efforts for future growth and expansion.
Competitive Landscape
In the competitive landscape of vapor pens in Oregon, FRESHY has demonstrated notable resilience and growth, particularly in recent months. Initially ranked 5th in June 2025, FRESHY climbed to 3rd place by July and maintained this position through September 2025. This upward movement is indicative of a positive sales trajectory, contrasting with the consistent top ranks of Entourage Cannabis / CBDiscovery and Buddies, which have held the 1st and 2nd positions, respectively, throughout the same period. Meanwhile, Hellavated and Mule Extracts have experienced fluctuations, with Hellavated dropping from 3rd to 4th place and Mule Extracts consistently trailing behind FRESHY. This suggests that FRESHY's strategic initiatives may be effectively capturing market share, positioning it as a formidable contender in the Oregon vapor pen market.
Notable Products
In September 2025, Tiger's Blood Live Resin Cartridge (1g) emerged as the top-performing product for FRESHY, reclaiming its number one rank from July 2025 with a notable sales figure of 3956 units. Watermelon Splash Flavored Live Resin Cartridge (1g) maintained its position as the second-best seller, showing consistent performance since August 2025. The Blue Dream Live Resin Cartridge (1g) improved its rank slightly, moving from fourth place in August to third in September. Grape Galaxy Live Resin Cartridge (1g) entered the rankings for the first time in September, securing the fourth position. Lastly, Maui Wowie x Fruit Punch Flavored Live Resin Cartridge (1g) debuted in the rankings at the fifth position, rounding out the top five for the month.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
