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Mar-2025
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Overview
Market Insights Snapshot
FRESHY has shown a consistent performance in the Vapor Pens category within the state of Oregon. Over the months from December 2024 to March 2025, FRESHY maintained a steady rank, fluctuating slightly between 6th and 7th position. This stability in ranking suggests a solid foothold in the Oregon market, indicating that FRESHY has managed to retain consumer interest and maintain competitive sales figures. Notably, there was a noticeable sales increase from December 2024 to January 2025, with sales climbing from $685,687 to $826,883, which could be attributed to strategic initiatives or seasonal demand factors.
While FRESHY has maintained a visible presence in Oregon's Vapor Pens category, the absence of rankings in other states or categories for the same period points to areas that might require strategic attention or development. The lack of top 30 rankings elsewhere could be seen as a potential opportunity for growth, or it might indicate challenges in expanding their market share beyond Oregon. This concentrated performance highlights both the brand's strength in a specific segment and the potential need for diversification or enhanced marketing efforts to increase their footprint in other regions and product categories.
Competitive Landscape
In the competitive landscape of vapor pens in Oregon, FRESHY has maintained a steady presence, consistently ranking at 7th place in December 2024, February 2025, and March 2025, with a slight improvement to 6th place in January 2025. This stability in rank is indicative of a resilient market position despite fluctuations in sales among competitors. Notably, NW Kind has consistently held a higher rank, maintaining the 4th position from December 2024 through February 2025, before slipping to 5th in March 2025. Meanwhile, Hellavated showed a strong performance, maintaining a 6th place rank in December 2024 and March 2025, with a brief dip to 8th in January 2025. Farmer's Friend Extracts and Higher Cultures have shown more variability, with Farmer's Friend Extracts improving from 10th in December 2024 to 7th in January 2025, while Higher Cultures fluctuated between 8th and 9th positions. These dynamics suggest that while FRESHY has managed to maintain its rank, there is a competitive push from other brands that could influence its future market position.
Notable Products
In March 2025, Tiger's Blood Live Resin Cartridge (1g) maintained its position as the top-selling product for FRESHY, with sales reaching $2,214. Shirley Temple Live Resin Cartridge (1g) also held steady at the second spot, closely following Tiger's Blood. Watermelon Splash Flavored Live Resin Cartridge (1g), which had climbed to first place in February, dropped to third place in March. Maui Wowie x Fruit Punch Flavored Live Resin Cartridge (1g) slipped from third to fourth place. Mango Tango Flavored Live Resin Cartridge (1g) entered the rankings in fifth place in February and remained there in March.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
