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Apr-2025
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Overview
Market Insights Snapshot
In the Vapor Pens category, Gas has shown varied performance across different provinces. In Alberta, the brand maintained a steady presence within the top 30, with a slight improvement from 24th place in January 2025 to 23rd in April 2025. This upward trend suggests a gradual strengthening of their market position, accompanied by a notable increase in sales from $153,919 in March to $188,963 in April. In contrast, Gas did not make it into the top 30 rankings in Ontario during the same period, indicating a more challenging market environment or competitive pressures in that province.
The performance of Gas highlights a mixed scenario where the brand is gaining traction in certain areas while facing hurdles in others. The consistent rankings in Alberta suggest a stable consumer base, whereas the absence from the top 30 in Ontario points to potential areas for strategic improvements. The differing trends across these provinces underscore the importance of regional strategies tailored to specific market dynamics. While Alberta shows promise, Ontario's results could be a focal point for Gas to explore new approaches to enhance their visibility and market share in the future.
Competitive Landscape
In the competitive landscape of vapor pens in Alberta, Gas has shown a consistent presence, maintaining its rank within the top 30 brands from January to April 2025. Notably, Gas improved its position slightly from 24th in January to 23rd in April, indicating a positive trend despite fluctuating sales figures. In comparison, Coterie consistently outperformed Gas, holding a higher rank throughout the period and even climbing from 22nd to 21st place by April, supported by strong sales growth. Meanwhile, Frootyhooty maintained a lead over Gas, although it experienced a decline in sales from March to April. On the other hand, Fuego Cannabis (Canada) and Bold showed more volatility, with Fuego dropping to 28th place in March before recovering to 24th in April, and Bold consistently trailing Gas in both rank and sales. These dynamics highlight Gas's stable yet competitive position in the Alberta vapor pen market, suggesting potential opportunities for strategic growth and differentiation.
Notable Products
In April 2025, the top-performing product for Gas was the Golden Guava Live Resin & Liquid Diamond Disposable (1g) in the Vapor Pens category, maintaining its consistent first-place ranking with sales of 4472 units. Peach Boba Live Resin & Liquid Diamond Disposable (1g) also held steady in second place, continuing its streak from previous months. Strawberry Boba Live Action Disposable (1g) remained in third place, showing stability in its ranking. The Peach Boba Distillate Cartridge (1g) stayed in fourth place, indicating consistent performance. Notably, Vanilla Boba Pure Live Resin Disposable (1g) debuted in the rankings at fifth place, marking its first appearance in the dataset.
```Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
