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Jul-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
Gas concentrated 98.79% of July 2026 sales in Vapor Pens while Flower held 1.21%, and that skew coincided with a -5.32% year-over-year contraction in Vapor Pens and a -3.72% month-over-month decline. Flower expanded month-over-month by 230.46% off a small base, and the overall brand posted a -4.16% year-over-year sales change as average price inched up 0.08%. The mix shift implies a category concentration risk where incremental Flower gains are not yet offsetting Vapor Pens softness, so July 2026 pressure stems mainly from Vapor Pens exposure rather than broad pricing or multi-category drag.
With Vapor Pens ranking 29 in Ontario and controlling 98.79% of Gas’s mix, the -3.72% month-over-month drop in that category likely exerts more influence on share and visibility than the 230.46% Flower surge, which still represents just 1.21% of sales. Given average price held nearly flat at +0.08% while sales fell -4.16% year over year, the pattern points to unit throughput and rank competitiveness in Vapor Pens as the primary levers; July 2026 positioning hinges on stabilizing Vapor Pens velocity rather than price moves or rapid Flower expansion.
Competitive Landscape
Gas sits at rank #29 in ON Vapor Pens in July 2026, improving 2 positions YoY from #31 and climbing 5 spots from #34 over the last three months, while the category leader Spinach advanced from #4 to #1 with 144.7% YoY sales growth and Back Forty / Back 40 Cannabis slipped from #1 to #2 despite a 9.3% YoY gain. The upward move to a peak rank of #29 in July 2026 alongside BoxHot edging from #2 to #3 and General Admission falling from #3 to #4 with a 19.0% YoY sales decline indicates Gas’s trajectory is tied to gradual share recovery in the mid-to-lower tier while top-tier volatility creates headroom if Gas can convert incremental rank gains into sustained penetration.
Notable Products
Peach Boba Live Resin & Liquid Diamond Disposable (1g) posted the steepest decline at -50.5% MoM while sliding to rank 9, whereas Strawberry Boba Live Resin & Liquid Diamonds Disposable (1g) jumped +59.5% MoM to rank 2, indicating volatility concentrated within a single flavor family. Golden Guava Live Resin & Liquid Diamond Disposable (1g) held rank 1 with +33.6% MoM, while Blue Dream Live Resin Disposable (1g) fell -26.2% MoM to rank 3 and Zktlz Pure Live Resin Disposable (1g) dropped -45.4% MoM to rank 7, signaling rotation toward newer liquid diamond formats even as legacy live resin SKUs retreat. Four of the top ten are Strawberry or Peach Boba SKUs within Vapor Pens, and the Strawberry Boba Live Resin Cartridge (1g) also rose +59.5% MoM to rank 6 on roughly $25.9K in sales, implying that Boba-branded extensions are consolidating share as format innovation outweighs strain-based positioning.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
