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Oct-2026
Sales
Trend
6-Month
Product Count
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Avg Price
YoY Sales Change
YoY Price Change
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In October 2026, Palmetto’s mix pivoted toward Vapor Pens at 49.46% share (ranked 33rd in Alberta for Vapor Pens), with category sales up 8201.17% month over month but down 37.67% year over year; Pre-Roll held 22.91% share with a 17.81% MoM decline and a 29.56% YoY decline. Flower contracted to 14.63% share with a 35.42% MoM drop and a 79.31% YoY drop, while Beverage climbed to 13.00% share with 17.68% MoM growth and 19.03% YoY growth; brand-wide average price fell 31.57% YoY alongside a -48.34% YoY sales change. The pattern implies Palmetto is exiting legacy Flower volume and reallocating toward Vapor Pens and Beverage, using lower price points to rebuild traffic while tolerating YoY contraction in the higher-ticket segments.
The shift concentrates Palmetto’s positioning in faster-turn, convenience-led formats: Vapor Pens, with a $31.75 average item price and outsized 8201.17% MoM rebound, now anchor half the portfolio, while Beverage’s 19.03% YoY growth at a $5.84 price broadens entry points; conversely, Flower’s 79.31% YoY decline compresses premium exposure. Against a brand-level 76.56% sales decline over 24 months and a 31.57% YoY price deflation, the October 2026 mix favors basket frequency over ticket, implying near-term share defense via accessibility rather than depth in premium Flower and signaling a need to translate the Vapor Pens spike into sustained rank improvement from 33rd in Alberta.
Competitive Landscape
Palmetto sits at rank #33 in AB Vapor Pens in October 2026, improving 52 positions year over year from #85 while jumping 95 spots since July 2026 from #128; this coincides with a peak rank of #33 in October 2026 and places Palmetto far below BoxHot, which rose from #3 to #1 with a 31.7% YoY sales increase, and behind Kolab, which advanced from #11 to #4 with 70.6% YoY growth. Compared with Spinach, which slipped from #1 to #3 alongside a 48.0% YoY sales decline, Palmetto’s 52-rank YoY climb contrasts with top-tier churn while still trailing the top 5, implying the trajectory is recovery-driven momentum that must convert into sustained share gains to bridge the gap to leaders.
Notable Products
Palmetto’s October 2026 sales are dominated by recent launches, with 7 new products contributing 70.8% and Mango Mirage Diamonds Disposable (1g) alone at 21.7%. New items such as Splitsville THC Liquid Diamonds MGNT Disposable (1g) anchor the lineup, so most of its sales come from products introduced in the last six months.
Peer avg: average price of the same product type and package size in the same states that month.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
