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Nov-2025
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Overview
Market Insights Snapshot
In the state of Missouri, Good Taste has shown consistent performance in the Edible category. The brand has maintained a presence within the top 10 rankings over the past few months, with a notable improvement from a rank of 8 in August 2025 to 5 in November 2025. This upward trend is complemented by a steady increase in sales, indicating a strengthening position in the market. The ability to remain in the top tier suggests a strong consumer base and effective market strategies in Missouri.
While Good Taste has demonstrated solid performance in Missouri, the absence of rankings in other states or provinces could be seen as a gap in their market presence. Not appearing in the top 30 in additional markets might indicate opportunities for expansion or the need to reassess their strategies in those areas. This lack of presence outside Missouri highlights the brand's current geographic focus, suggesting that while they are strong locally, there is potential for growth and increased competition in broader markets.
Competitive Landscape
In the competitive landscape of the Missouri edible cannabis market, Good Taste has shown notable fluctuations in its ranking over the past few months, which could impact its sales trajectory and market positioning. Starting in August 2025 at the 8th position, Good Taste made a significant leap to 5th place in September, only to drop to 7th in October, before climbing back to 5th in November. This volatility suggests a dynamic market presence, with Good Taste's sales showing a consistent upward trend, culminating in November's sales surpassing those of August. In contrast, competitors like Wyld and Smokiez Edibles have maintained steady ranks at 3rd and 4th respectively, indicating a more stable market hold. Meanwhile, Wana and Illicit / Illicit Gardens have experienced similar ranking shifts as Good Taste, yet with slightly lower sales figures. This competitive environment highlights Good Taste's potential for growth if it can capitalize on its upward sales momentum and stabilize its ranking amidst strong contenders.
Notable Products
In November 2025, Good Taste's top-performing product was the Blackberry Yuzu Gummies 20-Pack (1000mg) in the Edible category, maintaining its number one rank for the second consecutive month with sales reaching 7891 units. The Sativa Clementine Gummies 10-Pack (100mg) held steady at the second position, showing a notable increase in sales compared to previous months. The Indica Strawberry Gummies 10-Pack (100mg) remained consistently in third place, reflecting stable demand. Blue Razzberry Gummies 10-Pack (100mg) and Pink Lemonade High Dose Gummies 10-Pack (300mg) continued to rank fourth and fifth, respectively, without any change in their positions from previous months. Overall, the rankings for Good Taste products have shown remarkable stability, with all products maintaining their positions from October 2025.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
