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Apr-2025
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Overview
Market Insights Snapshot
In the state of Missouri, Good Taste has experienced notable fluctuations in the Edible category rankings over the first four months of 2025. Starting the year at a solid 7th position in January, the brand saw a gradual decline, slipping to 9th in February and further down to 15th in both March and April. This downward trend is mirrored in their sales figures, which began at $585,383 in January and decreased to $377,949 by April. The consistent ranking in March and April suggests a stabilization, although at a lower tier than the brand might prefer.
Interestingly, the absence of Good Taste from the top 30 rankings in any other state or province during this period highlights a potential area for growth or concern. This absence could indicate either a strategic focus on the Missouri market or challenges in penetrating other markets effectively. The variability in Missouri's rankings and sales performance underscores the competitive nature of the Edible category and suggests that Good Taste may need to reassess its strategies to regain higher standings or expand its presence beyond Missouri.
Competitive Landscape
In the competitive landscape of the edible category in Missouri, Good Taste has experienced notable fluctuations in its rank and sales over the first four months of 2025. Initially holding a strong position at rank 7 in January, Good Taste saw a decline to rank 15 by March and April. This shift is significant when compared to competitors like Dixie Elixirs, which improved its rank from 15 to 13 over the same period, and Greenlight, which has maintained a relatively stable presence, peaking at rank 13 in March. Meanwhile, Smokey River Cannabis and Missouri's Own Edibles have shown gradual improvements in their rankings, indicating a competitive push in the market. Despite the dip in rank, Good Taste's sales remain robust, although they have decreased from January's peak, suggesting that while Good Taste maintains a strong brand presence, it faces increasing competition and market dynamics that may require strategic adjustments to regain its earlier standing.
Notable Products
In April 2025, Good Taste's Sativa Clementine Gummies 10-Pack (100mg) maintained its top position in the Edible category, continuing its consistent performance from the previous months with sales reaching 5470 units. Indica Strawberry Gummies 10-Pack (100mg) climbed to the second position, showing a notable increase from its third place in March, demonstrating a strong upward trend in popularity. Blue Razzberry Gummies 10-Pack (100mg) secured the third spot, slightly dropping from its second-place ranking in the past two months. The THC/CBN 1:1 Black Cherry Lavender Gummies 10-Pack (100mg THC, 100mg CBN) remained steady in fourth place, indicating stable consumer interest. Blackberry Yuzu Gummies 20-Pack (1000mg) reappeared in the rankings at fifth place after being absent in March, suggesting a rebound in sales.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
