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Oct-2025
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Overview
Market Insights Snapshot
Good Taste has shown a consistent performance in the Missouri edible category over the past few months. The brand maintained its position at rank 8 in both July and August 2025, but saw an improvement in September, where it climbed to rank 5. However, in October, it experienced a slight dip, settling at rank 6. Despite this minor fluctuation, Good Taste's sales have demonstrated a positive trajectory, with an increase from approximately $784,080 in July to $861,498 in October. This suggests a growing consumer interest and solid market presence within the state, even as rankings shift slightly.
In terms of category rankings, Good Taste's performance in Missouri highlights its competitive edge in the edibles market. The brand's ability to maintain a top 10 position throughout the months indicates a stable appeal to consumers. However, the absence of rankings in other states or categories suggests that Good Taste may not yet have a significant presence beyond Missouri's edible market. This could be seen as a potential area for expansion or improvement, depending on the brand's strategic goals. The data reflects a brand that is well-established in its current market but may have opportunities to explore new territories or product categories.
Competitive Landscape
In the competitive landscape of the Edible category in Missouri, Good Taste has demonstrated notable fluctuations in its ranking, reflecting dynamic market conditions and consumer preferences. Over the period from July to October 2025, Good Taste improved its position from 8th to 5th in September, before settling at 6th in October. This upward trend in rank during September suggests a successful marketing or product strategy, although the slight decline in October indicates potential challenges or increased competition. Notably, Smokiez Edibles maintained a consistent 4th place rank, showcasing its strong market presence, while Illicit / Illicit Gardens fluctuated between 5th and 6th, closely competing with Good Taste. Meanwhile, Wana and Panda (MO) experienced a downward trend, which could provide Good Taste with opportunities to capture more market share. These insights highlight the competitive pressures and opportunities within the Missouri edible market, underscoring the importance for Good Taste to continually innovate and adapt its strategies to maintain and improve its market position.
Notable Products
In October 2025, Blackberry Yuzu Gummies 20-Pack (1000mg) maintained its position as the top-performing product for Good Taste, with sales reaching 7,071 units. Sativa Clementine Gummies 10-Pack (100mg) held steady at the second rank, while Indica Strawberry Gummies 10-Pack (100mg) remained third. Blue Razzberry Gummies 10-Pack (100mg) consistently ranked fourth, showing stability in its position over the months. Pink Lemonade High Dose Gummies 10-Pack (300mg) continued to rank fifth, indicating a consistent performance across the board for Good Taste's edible category. Overall, the rankings for these products have shown minimal variation from previous months, highlighting a strong and steady demand for these top products.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
