Market Insights Snapshot
In the Edible category, the cannabis brand Good Taste has shown a steady performance within the top 20 brands in the state of Missouri. Over the four-month period from August to November 2023, the brand's ranking fluctuated slightly, moving from the 16th position in August to 19th by November. While this indicates a slight drop in ranking, it's important to note that Good Taste remained within the top 20, highlighting its consistent presence in the competitive Edibles market of Missouri.
Looking at the sales trajectory, there is a noticeable downward trend from August to October, with sales decreasing from approximately $249,606 to $200,865. However, there was a slight upward movement in November, with sales increasing to $205,957. This suggests that while there may have been a temporary slump, Good Taste managed to regain some ground. It will be interesting to observe whether this upward trend continues in the following months, and how it may impact the brand's position in the Missouri market.
In the Edible category for the state of Missouri, Good Taste has been experiencing a slight downward trend in rank from August to November 2023, moving from 16th to 19th place. This indicates a decrease in sales, as it has been surpassed by competitors such as Fireball Cannabis and DOSD Edibles, which have consistently ranked higher during the same period. Notably, Fireball Cannabis has seen a steady increase in sales, moving up from 17th to 16th place, while DOSD Edibles fluctuated but ended up in a higher position at 18th. On the other hand, brands like CODES and Smokey River Cannabis have not been as successful, with both experiencing a drop in rank and presumably sales, indicating that they were not in the top 20 brands for some months. These trends provide valuable insights into the competitive landscape for Good Taste and can help inform strategic decisions.
In November 2023, the best-selling product from Good Taste was the Sativa Clementine Gummies 10-Pack (100mg), maintaining its top position from the previous month with sales reaching 3447 units. The second highest seller was the Fruitfetti Crispies 10-Pack (100mg), improving from fourth place in October. The Blue Razzberry Gummies 10-Pack (100mg) dropped to third place, despite being the top seller in September. The Strawberry Gummies 10-Pack (100mg) held the fourth position, down from second place in October. Lastly, the Cookie Crumble Rice Crispies 10-Pack (100mg) remained steady at fifth place.