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Aug-2024
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Overview
Market Insights Snapshot
Smokey River Cannabis has demonstrated a mixed performance across various product categories in Missouri. In the Concentrates category, the brand's ranking fluctuated between 23rd and 30th from May to August 2024, indicating a downward trend in market presence. This decline is reflected in the sales figures, which dropped from $86,076 in May to $42,699 in August. On the other hand, the Edible category has shown a positive trajectory with Smokey River Cannabis improving its rank from 20th in May to 16th in August. This upward movement is accompanied by an increase in sales, peaking at $313,170 in August, suggesting a growing consumer preference for their edible products.
In the Pre-Roll category, Smokey River Cannabis struggled to maintain a strong position, failing to enter the top 30 rankings from May to August. This is a clear indication of challenges in this segment, reflected in the significant drop in sales from $68,688 in May to $16,530 in August. Conversely, the Vapor Pens category saw a relatively stable performance with rankings hovering around the low 30s, although there was a slight dip to 35th place in August. Despite this, sales figures remained robust, with a peak of $200,574 in July, demonstrating a consistent consumer demand for their vapor pen products.
Competitive Landscape
In the competitive landscape of the Edible category in Missouri, Smokey River Cannabis has shown a notable upward trend in rank and sales over the past few months. Starting at rank 20 in May 2024, Smokey River Cannabis has climbed to rank 16 by August 2024, indicating a positive trajectory. This improvement in rank is significant when compared to competitors like Dixie Elixirs, which has also seen a steady rise but remains slightly ahead at rank 14 in August 2024. Meanwhile, Curio Wellness has fluctuated but ultimately improved its position to rank 17, still trailing behind Smokey River Cannabis. Camino has experienced some volatility, dropping to rank 18 in July before recovering to rank 15 in August. Missouri's Own Edibles has seen a more erratic performance, falling to rank 18 in August from a high of rank 14 in May. These shifts highlight Smokey River Cannabis's growing market presence and potential for continued success in the Missouri Edible market.
Notable Products
In August 2024, the top-performing product for Smokey River Cannabis was Dewberry Super High Dose Gummies 10-Pack (1000mg), maintaining its number one rank from July and achieving impressive sales of $2,125. Strawberry Lemonade High Dose Gummies 10-Pack (1000mg) held steady at the second position, showing a consistent rise in sales across the months. Green Apple Gummies 10-Pack (1000mg) climbed to the third spot, improving from its fourth place in July. Apple Pie High Dose Gummies 10-Pack (1000mg) re-entered the rankings at fourth place after being unranked in the previous months. Pineapple Upside Down Cake Distillate Cartridge (1g) made its debut in the rankings at fifth place, indicating a strong entry into the market.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
