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Jul-2025
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Overview
Market Insights Snapshot
In the state of Missouri, Smokey River Cannabis has shown varied performance across different product categories. In the Concentrates category, the brand experienced a downward trend, slipping from the 20th position in April 2025 to 33rd in June, before recovering slightly to 30th in July. This indicates a challenging market environment or increased competition. Meanwhile, in the Edible category, Smokey River Cannabis maintained a consistent presence, holding steady at the 16th rank from April through July, suggesting a stable consumer base and possibly effective product offerings. The Pre-Roll category, however, saw the brand not making it to the top 30, with a rank of 67th in July, highlighting potential areas for improvement in this segment.
The Vapor Pens category also reflected some challenges for Smokey River Cannabis in Missouri, with the brand ranking 30th in April and dropping to 49th by June, before slightly improving to 46th in July. This fluctuation could suggest either a volatile market or shifting consumer preferences. Despite these challenges, the brand's resilience is evident in its ability to regain some ground in both the Concentrates and Vapor Pens categories by July. Overall, while Smokey River Cannabis has demonstrated stability in some areas, such as Edibles, there remain opportunities for growth and improvement in others, particularly in the Pre-Roll and Vapor Pens segments where they are facing stiff competition.
Competitive Landscape
In the Missouri edibles market, Smokey River Cannabis has maintained a consistent rank, holding the 16th position in April, June, and July 2025, with a slight improvement to 15th in May. This stability in ranking is noteworthy, especially when compared to competitors like Dixie Elixirs, which remained steady at 14th place, and Greenlight, which saw a decline from 14th to 18th over the same period. Kosmik Brands experienced a significant jump from 24th to 15th in July, indicating a potential threat to Smokey River Cannabis's position. Despite these competitive pressures, Smokey River Cannabis's sales showed a positive trend, with a notable increase from April to May, followed by a dip in June, and a rebound in July. This suggests resilience in their market strategy, even as other brands fluctuate in rank and sales performance.
Notable Products
In July 2025, Smokey River Cannabis saw Strawberry Lemonade High Dose Gummies 10-Pack (1000mg) maintain its top position as the best-selling product, with a notable sales figure of 1685 units. Dewberry Super High Dose Gummies 10-Pack (1000mg) secured the second spot, consistent with its ranking from June, despite a slight decrease in sales. Watermelon High Dose Gummies 10-Pack (1000mg) climbed to third place, improving from its fourth position in the previous two months. Apple Pie High Dose Gummies 10-Pack (1000mg) experienced a drop in rank to fourth, while Green Apple Gummies 10-Pack (1000mg) remained steady at fifth place. Overall, the Edible category continues to dominate the sales rankings for Smokey River Cannabis.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
