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Missouri's Own Edibles is stocked at 56 licensed dispensaries across Missouri, with the deepest coverage in Kansas City, St. Louis, Independence, Joplin, and Branson. Search by ZIP code or city below to find the closest one.
Market Insights Snapshot
Missouri's Own Edibles operated as a single-category brand in October 2026, with Edible accounting for 100.0% of sales and posting 9.02% year-over-year growth alongside an 11.15% month-over-month increase; within Missouri Edible rankings, the brand sat at rank 16 while the average item price fell 4.94% year over year to $16.40. This mix concentration means volume rather than assortment drove the 9.02% brand growth, and the 11.15% monthly lift paired with a price decline points to elastic demand where unit gains offset softer pricing.
With 100.0% of sales in Edible and a category rank of 16 in Missouri, the 11.15% month-over-month uptick alongside a 4.94% annual price decrease implies the brand is competing on accessible price points to expand throughput. The combination of 9.02% year-over-year sales growth and a single-category focus suggests a positioning anchored in depth over breadth, where maintaining mid-teen rank while prices ease indicates headroom to trade up mix or premiumize selectively without sacrificing the unit momentum that delivered the monthly gain.
Competitive Landscape
Missouri's Own Edibles is ranked #16 in MO Edible in October 2026, improving 2 positions year over year from #18 while climbing 4 spots since July 2026 from #20; however, it remains 1 rank below its peak of #15 reached in November 2024. Against competitors, Good Day Farm moved from #2 to #1 with 11.43% year-over-year sales growth, while Gron / Grön slipped from #1 to #2 with a 29.88% sales decline, indicating that Missouri's Own Edibles’ modest 2-rank YoY gain amid top-tier volatility positions it as a stable mid-pack mover rather than a breakout challenger.
Notable Products
Missouri's Own Edibles is highly concentrated in Gummies, with 99.6% of October 2026 sales coming from that segment and 92.4% captured by the top 10 items. The lineup leans on a few leaders like CBN/THC 1:1 Indica Blackberry Gummies 10-Pack at 17.6% share, so most of its sales ride on a narrow set of gummy SKUs.
Peer avg: average price of the same product type and package size in the same states that month.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
