Jun-2024
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Overview
Market Insights Snapshot
Grizzly Peak Farms has shown varied performance across different categories and states. In California, their Flower category has seen a decline in rankings, starting at 58th in March 2024 and dropping out of the top 30 by June 2024. This downward trend in rankings is coupled with a decrease in sales, from $549,557 in March to an unspecified amount by June. This suggests that Grizzly Peak Farms is struggling to maintain its position in the competitive Flower market in California. The absence from the top 30 by June is a concerning indicator of their market share in this category.
Conversely, the performance of Grizzly Peak Farms in the Pre-Roll category in California has been relatively stable. The brand maintained a position within the top 15 from March to June 2024, fluctuating slightly but showing resilience. Starting at 11th place in March, the rankings saw minor changes, ending at 12th in June. This consistent performance is reflected in their sales figures, which have remained robust, with a slight uptick from $1,251,103 in March to $1,215,703 in June. This indicates a strong foothold in the Pre-Roll market, contrasting sharply with their performance in the Flower category.
Competitive Landscape
In the competitive landscape of the California Pre-Roll category, Grizzly Peak Farms has experienced notable fluctuations in its ranking over recent months, moving from 11th in March 2024 to 12th in June 2024. This period saw Grizzly Peak Farms facing stiff competition from brands like Pacific Reserve, which surged from 15th to 8th place before dropping to 14th, and Lime, which maintained a relatively stable position around the 10th spot. Additionally, Sluggers showed a consistent upward trend, peaking at 10th in April 2024. Despite these competitive pressures, Grizzly Peak Farms managed to improve its sales from $1,060,602 in April to $1,215,703 in June, indicating resilience and potential for growth. However, the brand's ability to climb higher in rank may require strategic adjustments to outpace competitors who are also vying for market share.
Notable Products
In June 2024, the top-performing product for Grizzly Peak Farms was Big Steve Diamond Infused Pre-Roll (1g), maintaining its rank at number one with sales reaching 55,742. Greatful Dave Pre-Roll (1g) also held steady in the second position, showing consistent performance across the months. Sativa Bone Diamond Infused Pre-Roll (1g) remained in third place, with sales figures showing a slight increase from previous months. Indica Bone Diamond Infused Pre-Roll (1g) continued to rank fourth, though its sales experienced a minor decline. Grizzly Bone Pre-Roll (1g) stayed in the fifth spot but saw a reduction in sales compared to May 2024.