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Jun-2024
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Overview
Market Insights Snapshot
In Colorado, #Hash did not make it into the top 30 brands in the Concentrates category from March to June 2024. This indicates a significant challenge in gaining traction within this competitive market. However, in Illinois, #Hash maintained a steady presence, ranking 26th in March and April before slightly improving to 25th in May and June. This consistency suggests a stable consumer base and potential for growth in the future.
Meanwhile, Maryland saw #Hash enter the top 30 in May, securing the 17th position and maintaining it in June, indicating a positive reception and growing popularity. In Michigan, #Hash consistently ranked in the top three, showcasing strong performance and market dominance, despite a gradual decrease in sales over the months. New York also highlighted #Hash's upward trajectory, jumping from 5th place in April to 2nd place in May and June, reflecting a significant increase in consumer demand and brand recognition in this state.
Competitive Landscape
In the Michigan concentrates market, #Hash has experienced notable fluctuations in its rank and sales over the past few months. Despite a strong start in March 2024, holding the second position, #Hash saw a dip to third place in May before reclaiming the second spot in June. This oscillation is largely influenced by the consistent performance of The Limit, which has maintained the top rank throughout the period, and the competitive presence of Traphouse Cannabis Co., which briefly overtook #Hash in May. Additionally, emerging brands like Distro 10 have shown upward momentum, moving from seventh to fourth place from March to June, potentially posing a future threat. These dynamics suggest that while #Hash remains a strong contender, it must strategize to counter both established and rising competitors to maintain and improve its market position.
Notable Products
In June 2024, the top-performing product for #Hash was OG Deluxe Sugar Wax (1g) in the Concentrates category, maintaining its number one position from May 2024 with sales of 5,582 units. LA Mendo Crumble (1g) entered the rankings at number two, showing strong performance with notable sales. Dosiflo Budder (1g) followed closely at the third position, also making its first appearance in the rankings. Apple Fritter Budder (1g), which had been a top contender in previous months, dropped to fourth place from its second position in May. Lastly, LA Querkle Crumble (1g) rounded out the top five, marking its debut in the rankings.
Top Selling Cannabis Brands
