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Aug-2025
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Overview
Market Insights Snapshot
Nyce has shown a solid performance in the New York market, particularly within the Concentrates category. Over the summer months, Nyce consistently maintained a top 10 position, ranking as high as 7th in both June and August 2025. This steady presence in the upper echelons of the Concentrates category suggests a strong brand loyalty and effective market penetration. Meanwhile, in the Vapor Pens category, Nyce demonstrated a significant upward trajectory, moving from 79th place in May to a more competitive 56th place by August. This improvement indicates a growing consumer interest and possibly successful marketing or product strategies that have resonated well with consumers.
In contrast, Nyce's performance in the Edible category in New York has been less impressive, with rankings consistently outside the top 30. The brand's highest rank in this category was 47th in June, which suggests that Nyce might need to reassess its strategies or offerings to gain a stronger foothold. This could be a reflection of either a highly competitive market or a mismatch between Nyce's products and consumer preferences in this category. Despite these challenges, the overall trend across multiple categories indicates that Nyce is making strides in expanding its market presence, especially in areas like Concentrates and Vapor Pens, where it has seen notable ranking improvements.
Competitive Landscape
In the competitive landscape of the New York concentrates market, Nyce has shown a steady performance, maintaining its presence in the top 10 brands from May to August 2025. Despite facing fierce competition, Nyce improved its rank from 9th in May to 7th in June, demonstrating a positive trajectory in sales momentum. However, it experienced a slight dip to 8th in July before regaining the 7th position in August. This fluctuation is noteworthy as brands like #Hash and Jaunty have also shown dynamic rank changes, with #Hash dropping from 2nd in May to 9th in August, and Jaunty climbing to 4th in August. Meanwhile, Olio and Blotter have maintained relatively stable positions, with Blotter showing a significant rise to 5th in July and August. These shifts highlight the competitive pressure Nyce faces, yet its ability to hold a consistent rank suggests resilience and potential for growth in this evolving market.
Notable Products
In August 2025, Pink Lemonade Live Hash Rosin Gummies 10-Pack (100mg) maintained its position as the top-performing product for Nyce, continuing its dominance in the Edible category with notable sales of 520 units. Blueberry Live Hash Rosin Gummies 10-Pack (100mg) remained steadfast in second place, consistently performing well over the months. Orange Creampop Live Hash Rosin Disposable (0.5g) showed a significant leap to third place in the Vapor Pens category, climbing from fifth in July. Fatso Cold Cure Solventless Live Hash Rosin (1g) experienced a slight drop to fourth place in Concentrates, after peaking at third in July. Purple Thai Cold Cure Live Hash Rosin (1g) made its debut in the rankings at fifth place, indicating a growing interest in this new product.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
