.svg){kind=small}
Jun-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
In June 2026, Haze & Main’s mix is entirely concentrated in Edible at 100.0% share, with year-over-year sales up 20.9% while month-over-month declined 17.8%. Average price fell 24.3% YoY to $14.30, coinciding with a rank position of 26 in Edible within Arizona. The pattern implies a tactical price-led volume strategy within a single-category footprint that lifted annual momentum but compressed near-term trajectory and left the brand mid-pack at rank 26.
These shifts indicate that Haze & Main’s positioning is anchored to value in Edible, where a 24.3% YoY price reduction likely fueled the 20.9% YoY sales gain but did not prevent a 17.8% MoM pullback, suggesting elasticity gains are tapering. Holding 100.0% in Edible while sitting at rank 26 in Arizona implies limited diversification leverage and pricing as the primary competitive lever; the thesis is that sustaining growth will require either mix expansion beyond Edible or selective price normalization to stabilize month-over-month performance without ceding the rank 26 position.
Competitive Landscape
Haze & Main sits at rank #26 in Arizona Edible for June 2026, a 5-position improvement from #31 year over year, but down 2 ranks from #24 in March 2026; the brand remains 9 spots below its peak at #17 in June 2024. Competitively, Wyld held at #1 year over year despite a 15.3% sales decline, while Baked Bros climbed from #4 to #3 with 30.9% sales growth, indicating that Haze & Main’s modest rank gain lags faster-moving peers; the pattern implies Haze & Main is stabilizing mid-pack but must convert small rank gains into sustained share capture to avoid being outpaced by upward movers.
Notable Products
Dark Chocolate Fubar Bar 10-Pack (1000mg) posted the steepest movement in June 2026 with a -52.2% month-over-month decline and fell to rank 4, while Dark Plain Chocolate 10-Pack (1000mg) also contracted by -37.1% at rank 6; together these drops indicate multi-pack dark formats are losing velocity relative to singles. By contrast, Milk Plain Chocolate (100mg) rose 37.3% month over month to rank 1 and now outpaces the second-ranked Dark Plain Chocolate Bar (100mg), which slid -30.3%, signaling a shift toward lower-dose milk singles over dark counterparts. With six of the top ten coming from Edible chocolate formats and single bars holding the top two ranks, the mix tilts toward simpler, lower-count options rather than bulk packs. The pattern implies Haze & Main is pivoting toward accessible, everyday chocolate SKUs over high-dosage or multi-pack dark variants to defend share at the top of the rankings.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
