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Jul-2024
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Overview
Market Insights Snapshot
O'Geez has shown varied performance across different product categories in Washington. In the Concentrates category, the brand has consistently struggled to break into the top 30, with rankings hovering in the 60s and 70s over the past few months. This indicates a challenging market presence in this specific category. On the other hand, their performance in the Vapor Pens category has been impressive, showing a steady upward trend from a rank of 51 in April to breaking into the top 30 by July. This suggests a growing consumer preference for O'Geez's vapor pen products, bolstered by significant sales increases.
The Pre-Roll category presents a mixed picture for O'Geez in Washington. After not ranking in the top 30 in April, the brand saw a temporary improvement in May and June, reaching as high as rank 66 before falling back to rank 89 in July. This fluctuation highlights potential volatility or challenges in maintaining a consistent market share within this category. Overall, while O'Geez has faced difficulties in certain segments, their success in the Vapor Pens category stands out as a positive trend worth monitoring.
Competitive Landscape
In the Washington state Vapor Pens category, O'Geez has shown a notable upward trend in rank and sales over the past few months. Starting from a rank of 51 in April 2024, O'Geez climbed to rank 30 by July 2024, indicating a significant improvement in market presence. This upward movement is contrasted with competitors like Harmony Farms and Leafwerx, which have maintained relatively stable but lower ranks, with Harmony Farms consistently outside the top 30 and Leafwerx fluctuating between ranks 26 and 30. Meanwhile, Lifted Cannabis Co experienced a decline from rank 21 to 31, and SPOIL'D showed minimal rank changes, hovering around the 29-35 range. The consistent rise in O'Geez's rank and sales, particularly in July where it reached $205,441, suggests a growing consumer preference and effective market strategies, positioning it as a strong contender in the Washington Vapor Pens market.
Notable Products
In July 2024, the top-performing product from O'Geez was the Alaskan Thunder Fuck Distillate Disposable (1g) in the Vapor Pens category, maintaining its first-place ranking with a significant sales figure of 2649 units. The Gods Gift Distillate Cartridge (1g) rose to the second position, showing a notable increase from fourth place in June 2024. Pineapple Express Distillate Disposable (1g) held steady in the third spot, while Blue Dream Distillate Cartridge (1g) re-entered the rankings at fourth place. A new entrant, Ice Cream Cake Distillate Disposable (1g), debuted impressively in fifth place. Overall, Alaskan Thunder Fuck Distillate Disposable continues to dominate the market, with other products showing dynamic shifts in their rankings.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
