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Where to Buy
Heady Tree is stocked at 133 licensed dispensaries across New York, with the deepest coverage in New York, Brooklyn, Queens, Albany, and Staten Island. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
In August 2026, Heady Tree’s mix skewed heavily to Pre-Roll at 93.03% share, with category sales up 61.79% year over year and edging up 0.19% month over month, while Flower shrank to 4.90% share with a -79.25% YoY decline and a -49.16% MoM drop; Vapor Pens held 2.07% share with -40.89% YoY but a 36.82% MoM rebound. Despite total brand sales rising 18.16% YoY, the average price fell 23.76% YoY to $15.47, indicating Pre-Roll price points (average $14.79) are driving volume while higher-priced Flower (average $41.04) contracted; the pattern implies a deliberate pivot toward value-priced Pre-Rolls that is cushioning overall growth even as premium segments retrench.
Within New York Pre-Rolls, Heady Tree held rank 6, and the 0.19% MoM lift in its dominant category alongside a 36.82% MoM uptick in Vapor Pens suggests near-term share defense in core Pre-Rolls with selective experimentation in adjacent inhalables; conversely, the -49.16% MoM collapse in Flower and its -79.25% YoY trajectory indicate resource reallocation away from premium Flower. The combination of a 61.79% YoY surge in Pre-Rolls and a 23.76% YoY price decline implies a volume-led strategy that trades margin for rank stability at position 6, positioning Heady Tree as a scale player in value Pre-Rolls while de-emphasizing slower-turn premium formats.
Competitive Landscape
Heady Tree ranks #6 in New York Pre-Roll in August 2026, improving 2 positions year over year from #8 while holding flat versus three months ago at #6; the brand also peaked at #4 in June 2026 before easing back to #6. Against rivals, Ruby Farms held #1 with a 0-position YoY change as Heady Tree advanced 2 spots, and Jetpacks sits at #5 after a 1-position YoY climb amid a -20.0% sales change, indicating Heady Tree’s rank gains came without displacing the category leader and while trailing a nearer peer. The pattern implies Heady Tree’s upward drift is stabilizing around the mid-pack—advancing from #8 to #6 but retracing from a June 2026 peak of #4—suggesting incremental share capture will require outperforming adjacent ranks rather than chasing the entrenched #1.
Notable Products
Lip Smacker Pre-Roll (1g) posted the steepest decline in August 2026 at -17.2% MoM while sliding to rank 6, whereas Lemon Cherry Sherbet Pre-Roll (1g) also contracted -11.7% MoM at rank 8, signaling pressure on mid-tier SKUs. In contrast, Da Yayo Pre-Roll (1g) surged 164.0% MoM to rank 1 with $119,975, and Cap Junkie Pre-Roll (1g) climbed 13.2% MoM at rank 2, creating a widening gap between the leaders and the shrinking middle. With all ten top SKUs in the Pre-Roll category and Blue Zushi Pre-Roll (1g) adding an 11.6% MoM lift at rank 4, the assortment is consolidating around a few high-velocity pre-roll flagships while secondary flavors cede share.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
