.svg){kind=small}
Jul-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Where to Buy
To The Moon is stocked at 166 licensed dispensaries across New York, with the deepest coverage in New York, Queens, Rochester, Brooklyn, and Bushwick. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
To The Moon concentrated 82.47% of July 2026 sales in Flower, up 41.41% month over month and 232.02% year over year, while Pre-Roll held 9.42% share with 37.40% MoM and 150.05% YoY growth. In contrast, Vapor Pens fell to 7.95% share with a 40.70% MoM decline and an 81.49% YoY drop, and Edible stayed marginal at 0.16% share despite a 34.28% MoM uptick and an 86.72% YoY contraction. With the average price up 19.45% YoY to $39.76 and Flower averaging $46.24, the mix shift explains why overall brand sales grew 30.89% YoY even as Vapor Pens contracted sharply; the pattern implies the brand is pivoting toward higher-priced inhalables where it holds more momentum.
The heavier tilt into Flower, where To The Moon sits at rank 17 in New York, coupled with double-digit MoM gains in both Flower (+41.41%) and Pre-Roll (+37.40%), indicates a deliberate concentration on formats with scalable velocity and pricing power. The simultaneous YoY collapse in Vapor Pens (-81.49%) and Edible (-86.72%), despite only modest share exposure (a combined 8.11%), suggests de-prioritization that frees capacity for Flower share expansion and price-led value capture; the implication is a positioning strategy that trades breadth for depth to climb category ranks and stabilize growth against volatility in smaller lines.
Competitive Landscape
To The Moon sits at rank #17 in July 2026 after climbing 24 places from #41 year over year, and it also advanced 9 positions from #26 three months ago; against this, Find. moved from #8 to #1 while Grassroots rose from #15 to #5, indicating competitors are consolidating share at the very top as To The Moon improves from the mid-pack. With a historical peak of #12 in September 2024 versus today’s #17, and competitors like Dank. By Definition slipping from #1 to #3 alongside a 51.5% YoY sales decline, the pattern implies To The Moon’s upward rank trajectory is real but may cap below the top tier unless it converts mid-pack gains into top-10 consistency.
Notable Products
Blue Dream (3.5g) posted the largest move with +250.6% month over month to rank 1, while Northern Lights (3.5g) fell -48.9% and sat tied at rank 5, signaling a sharp reordering within Flower where two SKUs occupy ranks 1 and 5. Grandaddy Pluto Pre-Roll 2-Pack (1.5g) climbed +65.5% to rank 3, and four of the top ten are Pre-Roll SKUs clustered at ranks 2–4 and 7–9, indicating that Pre-Rolls are consolidating share even as Flower volatility widens. The single-month spike in Blue Dream (3.5g) alongside a near -50% slide in Northern Lights (3.5g) implies a pivot toward hero-SKU concentration within Flower, with Pre-Rolls providing steadier ladder positions that can buffer category swings.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
