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Mar-2026
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Overview
Market Insights Snapshot
Hi*AF's performance in the Vapor Pens category has shown varied results across different states. In Maryland, the brand maintained a presence in the top 30 throughout the first quarter of 2026, although it experienced some fluctuations. It started at rank 29 in December 2025, dropped slightly to 30 in January, improved to 27 in February, and then fell back to 30 in March. This indicates a relatively stable position in the Maryland market, albeit with a minor decline in sales from December to March. Despite maintaining a rank in the top 30, the consistent drop in sales figures might suggest increased competition or market saturation in the state.
In contrast, Hi*AF's entry into the New York market for Vapor Pens has shown promising upward movement. While the brand did not rank in the top 30 in December 2025 and January 2026, it made a notable appearance at rank 81 in February and climbed to 69 by March. This upward trend is indicative of a positive reception and growing market presence in New York, suggesting potential for further growth. The absence from the top 30 in earlier months highlights the brand's initial struggle to penetrate the market, but the subsequent progress is a positive sign of its increasing competitiveness and consumer acceptance in the state.
Competitive Landscape
In the Maryland vapor pens category, Hi*AF has experienced some fluctuations in its ranking over recent months, which could impact its market positioning and sales strategy. From December 2025 to March 2026, Hi*AF's rank shifted from 29th to 30th, indicating a slight decline in its competitive standing. Despite this, Hi*AF maintained a relatively stable sales performance compared to its competitors. Notably, Flower by Edie Parker showed a significant upward trend, improving its rank from 38th to 28th, which could suggest increased consumer preference or effective marketing strategies. Meanwhile, Beboe and Nature's Heritage experienced more volatility in their rankings, with Beboe moving from 37th to 35th and Nature's Heritage not ranking in February 2026. The emergence of UB GOOD in March 2026 at 29th position also adds new competition for Hi*AF. These dynamics suggest that while Hi*AF remains a strong contender, it faces increasing competition and may need to innovate or adjust its strategies to maintain or improve its market position.
Notable Products
In March 2026, Electric Pink Lemonade Distillate Disposable (1g) led the sales for Hi*AF, securing the top rank among the products with sales figures reaching 466 units. Kiwi Berry Bliss Distillate Disposable (1g) followed closely in second place, while Peaches & Cream Distillate Disposable (1g) secured the third rank. Notably, Sweet Strawberry Banana Distillate Disposable (1g) achieved the fourth position, and Peaches & Cream Distillate Cartridge (0.5g) rounded out the top five. Compared to previous months, these rankings show a consistent preference for vapor pens, with Electric Pink Lemonade maintaining a strong lead. This trend indicates a stable demand for flavor-rich distillate disposables within Hi*AF's product lineup.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
