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Jul-2025
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Overview
Market Insights Snapshot
In Maryland, Roll One / R.O. has shown impressive performance, particularly in the Flower category. The brand has climbed steadily from a rank of 14 in April 2025 to an impressive 8 by July 2025, showcasing a strong upward trend in consumer preference. This positive momentum is further supported by substantial sales growth, with figures rising from approximately $1.4 million in April to nearly $1.8 million by July. However, the performance in the Pre-Roll category has been somewhat inconsistent, with rankings fluctuating and even missing in June, indicating potential volatility or supply issues in that segment.
Meanwhile, in Arizona, Roll One / R.O. has faced challenges in the Flower category, with rankings slipping from 37 in April to 44 by July. This decline is mirrored by a decrease in sales, which dropped significantly over the same period. In Colorado, the brand re-entered the Vapor Pens category in July with a rank of 49, suggesting a possible re-emergence or new strategy in that market. In Ohio, Roll One / R.O. has maintained a presence in both the Flower and Vapor Pens categories, though their rankings have hovered around the lower end of the top 50, indicating room for growth and increased competition in these segments.
Competitive Landscape
In the competitive landscape of the Maryland flower category, Roll One / R.O. has demonstrated a significant upward trajectory in its market positioning from April to July 2025. Initially ranked 14th in April, Roll One / R.O. improved its rank to 8th by July, showcasing a consistent rise in consumer preference. This upward movement contrasts with brands like Savvy, which experienced a decline from 8th to 10th place, and Curio Wellness, which saw a drop from 6th to 9th. Meanwhile, Grow West Cannabis Company made a notable leap from 12th to 6th, indicating strong competition at the top. Despite these shifts, Roll One / R.O.'s sales growth trajectory suggests a strengthening brand presence, as it managed to surpass Savvy in both rank and sales by July. This data highlights Roll One / R.O.'s increasing appeal and potential to capture more market share in the Maryland flower category.
Notable Products
In July 2025, Ice Cream Cake x Orange Zkittles (3.5g) emerged as the top-performing product for Roll One / R.O., securing the first position with sales reaching 8,850 units. Jack Herer (3.5g) followed closely in the second spot, experiencing a drop from its previous top rank in June. Chesapeake Crawler (3.5g) made its debut in the rankings, achieving third place. Member Berry (3.5g) witnessed a decline, moving from the first position in May to fourth in July. Ripped Off RNTZ (3.5g) entered the rankings in fifth place, showcasing its growing popularity.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
