Data Snapshot: Sep 04, 2026
$1M+

Aug-2026

Sales

Neutral

Trend

6-Month

280

Product Count

SKUs

$28.62

Avg Price

70.6%

YoY Sales Change

14.1%

YoY Price Change

Roll One / R.O.

Where to Buy

Roll One / R.O. is stocked at 202 licensed dispensaries across Maryland, Ohio, and 4 other states, 79 of them in Maryland, with the deepest coverage in Baltimore, Annapolis, Hagerstown, Laurel, and Rockville. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.

https://headsetstorage.blob.core.windows.net/brand-stores/10835.json?v=20260904
Roll One / R.O. Sales

Market Insights Snapshot

Roll One / R.O. Historical Sales by Category

Roll One / R.O.’s mix in August 2026 was concentrated in Flower at 72.95% share (ranked 10th in Maryland Flower), with Vapor Pens at 21.97%, Pre-Roll at 3.17%, and Concentrates at 1.91%. Flower grew 70.46% year over year while slipping 4.76% month over month, whereas Vapor Pens advanced 71.90% year over year and jumped 47.19% month over month; this divergence, alongside Concentrates up 157.88% year over year and 4.49% month over month, and Pre-Roll up 38.65% year over year but down 34.14% month over month, indicates a pivot toward inhalable formats led by Vapor Pens momentum. With brand-level sales up 70.64% year over year and average price up 14.08%, the pattern implies Roll One / R.O. is expanding volume while nudging mix toward higher-ticket Flower and faster-growing Vapor Pens, using category breadth to offset Pre-Roll volatility.

The combination of a top-heavy Flower base at 72.95% share and a 47.19% month-over-month surge in Vapor Pens suggests hedging against Flower’s 4.76% month-over-month softness without abandoning its rank-10 Flower foothold in Maryland. Concentrates’ 157.88% year-over-year growth on a 1.91% share and Pre-Roll’s 34.14% month-over-month decline at 3.17% share create a barbell: small niches testing upside while the core mix skews to two categories that together contribute 94.92% of sales. This positioning implies a strategy to defend Flower rank while compounding gains in Vapor Pens, using selective price elevation (average price at $28.62) and mix shift to stabilize overall growth even as subcategories move in opposite month-over-month directions.

Aug-2026 Rank
Vapor Pens
Flower
Pre-Roll
44
16
10
22
20
Category
Share of Sales
Avg Item Price
YoY %
MoM %
Flower
72.9%
$32.34
+70.5%
-4.8%
Vapor Pens
22.0%
$27.41
+71.9%
+47.2%
Pre-Roll
3.2%
$8.67
+38.7%
-34.1%
Concentrates
1.9%
$27.10
+157.9%
+4.5%
Roll One / R.O.

Competitive Landscape

Roll One / R.O. sits at rank #10 in MD Flower for August 2026, improving 3 positions from #13 year over year, while slipping 1 place from #11 three months ago; compared with its historic peak at #9 in July 2025, the brand is currently 1 rank lower, and trails SunMed which held #1 both year over year and in August 2026, and Find. which jumped from #29 to #5 alongside a 525.5% YoY sales increase versus Roll One / R.O.’s steadier rank gain. This pattern—modest rank improvement amid faster-climbing rivals like Fade Co. at #2 YoY and current #2, and RYTHM maintaining #3—implies Roll One / R.O. is stabilizing around the edge of the top 10 but risks being outpaced unless it converts stability into share-capturing moves.

Roll One / R.O. market ranking for MD Flower

Roll One / R.O.

Notable Products

Zealousy #22 (3.5g) delivered the sharpest movement in August 2026 with a +51.5% month-over-month surge that propelled it to rank 3, while Pungent Smile (3.5g) slid -11.2% and held rank 2, creating a widening gap in momentum between adjacent Flower leaders. With Chesapeake Crawler (3.5g) at rank 1 and Member Berry (3.5g) down -1.8% at rank 7, seven of the top ten SKUs are Flower, concentrating share at the very top ranks and signaling a tilt toward core eighths over secondary formats. The lone Pre-Roll entry sits at rank 8 and the leading Vapor Pen holds rank 10 with $48,662, reinforcing that non-Flower formats are present but not pacing rank gains versus the +51.5% lift in Flower.

The pattern implies Roll One / R.O. is consolidating around high-velocity Flower, using a breakout eighth to anchor the leaderboard while deprioritizing breadth in Pre-Roll and Vapor Pens.

Product
Category
Apr-2026
May-2026
Jun-2026
Jul-2026
Aug-2026
MoM %
Chesapeake Crawler (3.5g)
Flower
>10
>10
1
>10
1
Pungent Smile (3.5g)
Flower
4
10
4
2
2
-11.2%
Zealousy #22 (3.5g)
Flower
3
>10
>10
5
3
+51.5%
Headband (3.5g)
Flower
>10
>10
>10
>10
4
Horchata (3.5g)
Flower
>10
>10
>10
>10
5
Sunset Sherbert x Kush Mints (3.5g)
Flower
>10
>10
>10
>10
6
Member Berry (3.5g)
Flower
2
6
>10
9
7
-1.8%
Martian Mellow Pre-Roll 2-Pack (1g)
Pre-Roll
>10
>10
7
>10
8
Pineapple Upside Down Cake (3.5g)
Flower
>10
>10
>10
>10
9
OG Kush BDT Distillate Cartridge (2g)
Vapor Pens
>10
>10
>10
>10
10
View product & sales data

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Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.

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