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Apr-2025
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Overview
Market Insights Snapshot
District Cannabis has shown a strong performance in the Maryland market, particularly in the Concentrates category. The brand achieved the top rank in both February and March 2025, though it slipped slightly to the second position in April. This indicates a robust presence and consistent consumer preference in this category. In the Flower category, District Cannabis maintained a steady performance, holding the third or fourth position throughout the first four months of 2025. This consistency suggests a stable demand for their products in the Flower category, despite some fluctuations in sales figures.
In the Pre-Roll category, District Cannabis demonstrated moderate performance, with rankings ranging from eighth to eleventh place. This indicates a competitive landscape where the brand is maintaining a solid foothold but has room for improvement. The Vapor Pens category presents a more dynamic picture, with the brand moving up from the 25th position in January to the 21st in April. This upward trend suggests increasing consumer interest and potential for further growth. Notably, District Cannabis did not fall out of the top 30 in any category, emphasizing its established presence in the Maryland cannabis market.
Competitive Landscape
In the competitive landscape of the Maryland flower category, District Cannabis has shown resilience and consistency in its market position. Over the first four months of 2025, District Cannabis maintained a steady rank, oscillating between the 3rd and 4th positions. This stability is noteworthy, especially considering the dynamic shifts observed among competitors. For instance, Fade Co. consistently held the 2nd rank but dropped to 3rd in April, indicating a potential vulnerability that District Cannabis could capitalize on. Meanwhile, SunMed demonstrated a significant upward trajectory, climbing from 5th to 2nd place by April, which suggests a growing competitive threat. Strane and Curio Wellness experienced fluctuations, with Strane dropping from 3rd to 5th and Curio Wellness maintaining a lower rank between 6th and 8th. These movements highlight the competitive pressures in the market, yet District Cannabis's ability to maintain its rank amidst these changes suggests a strong brand presence and customer loyalty. For businesses looking to understand market dynamics, these insights underscore the importance of strategic positioning and adaptability in maintaining competitive advantage.
Notable Products
In April 2025, Gelato Cake (3.5g) maintained its position as the top-performing product for District Cannabis, continuing its lead from March with sales figures reaching 9,957 units. Cherry Limeade Cake (3.5g) followed closely, holding the second rank after having been the top product in January and February. Layer Cake (3.5g) remained consistent in its third position since March, showing stable sales performance. Pavé (3.5g) secured the fourth spot, a drop from its third-place rank in February. Notably, Lemon Royale (3.5g) entered the rankings for the first time in April, holding the fifth position.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
