Honeybee

Data Snapshot: Apr 03, 2024
Honeybee Cannabis Brand Logo
$500K+

Mar-2024

Sales

Neutral

Trend

6-Month

32

Product Count

SKUs

Honeybee

Overview

Markets

Honeybee Locations

Product Trends

Honeybee Categories

Honeybee Sales

Market Insights Snapshot

Honeybee Historical Sales by Category

In the edible category within Missouri, Honeybee has shown a consistent performance over the past four months. Starting from December 2023, Honeybee held the 10th position, slightly dipped to 11th in January and February 2024, and then reclaimed its 10th position in March 2024. This minor fluctuation in rankings indicates a resilient presence in the top tiers of the Missouri market, despite facing competition. Notably, their sales in December 2023 were at 653,311.0, which after a dip in January, gradually increased in the subsequent months, suggesting a recovering and potentially growing demand for Honeybee's edibles in Missouri. The brand's ability to bounce back in rankings and improve sales figures highlights its competitive edge and consumer loyalty in the state's cannabis market.

While the provided data focuses solely on Honeybee's performance in the edible category within Missouri, the slight fluctuation in rankings from 10th to 11th and back to 10th over the observed months reflects a stable yet competitive position. The absence of rankings outside the top 30 for any month is a positive sign, indicating that Honeybee has maintained a significant presence among the leading brands in Missouri's edible cannabis market. This consistent performance, coupled with the sales rebound from January to March 2024, portrays a brand that has effectively navigated the challenges of market dynamics. However, the detailed performance across other states or categories remains unexplored here, suggesting that Honeybee's overall market footprint could encompass a broader spectrum of success or challenges beyond the Missouri edibles segment.

Mar-2024 Rank
Edible
10
Honeybee

Competitive Landscape

In the competitive landscape of the edible cannabis market in Missouri, Honeybee has experienced a fluctuating performance in terms of its ranking among peers. Initially ranked 10th in December 2023, Honeybee saw a slight dip to 11th in January and February 2024 before climbing back to the 10th position in March 2024. This fluctuation in rank is indicative of a fiercely competitive market, where even small changes in sales or marketing strategies can significantly impact a brand's position. Notably, ROBHOTS has consistently outperformed Honeybee, maintaining a higher rank throughout the observed period, despite experiencing a slight decline in rank from 5th to 8th. Similarly, Kosmik Brands and Illicit / Illicit Gardens have shown resilience in the market, with Kosmik Brands holding steady and Illicit / Illicit Gardens slightly improving their position. Missouri's Own Edibles, while trailing behind Honeybee, has shown a positive trend by moving up in rank, suggesting a competitive push from lower-ranked brands. This dynamic market scenario underscores the importance of strategic agility and innovation for Honeybee to maintain or improve its market standing amidst stiff competition.

Honeybee market ranking for MO Edible

Honeybee

Notable Products

In Mar-2024, Honeybee saw the Blood Orange Strawberry Gumdrops 20-Pack (100mg) maintaining its top position in sales with 2632 units sold, continuing its streak as the best-selling product across previous months. Following closely behind, the Blood Orange Strawberry High Potency Gumdrops 20-Pack (300mg) climbed to second place, showcasing a notable increase in demand from its previous third-place ranking. The CBD/THC 1:1 Sour Watermelon Passionfruit Gumdrops 20-Pack (100mg CBD, 100mg THC) secured the third spot, slightly trailing behind the second top-seller, indicating a stable preference among consumers. The Black Cherry Cola Gumdrops 20-Pack (100mg) and Grape Soda Gumdrops 20-Pack (100mg) rounded out the top five, with the former ascending from fourth to solidify its position in the market. These shifts in rankings highlight a dynamic consumer preference within Honeybee's edible category, emphasizing the growing interest in high potency options.

Product Rank
Category
Dec-2023
Jan-2024
Feb-2024
Mar-2024
Blood Orange Strawberry Gumdrops 20-Pack (100mg)
Edible
1
1
1
1
Blood Orange Strawberry High Potency Gumdrops 20-Pack (300mg)
Edible
>5
3
3
2
CBD/THC 1:1 Sour Watermelon Passionfruit Gumdrops 20-Pack (100mg CBD, 100mg THC)
Edible
2
2
2
3
Black Cherry Cola Gumdrops 20-Pack (100mg)
Edible
5
>5
4
4
Grape Soda Gumdrops 20-Pack (100mg)
Edible
3
4
>5
5
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