.svg){kind=small}
Mar-2025
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
Honu has shown a consistent presence in the Washington market, particularly within the Edible category. Despite a slight dip in January 2025, where they moved from 15th to 16th place, they managed to reclaim their 15th position by February before returning to 16th in March. This fluctuation suggests a stable yet competitive performance, with Honu maintaining a foothold within the top 20 brands. The sales figures reflect this stability, with a noticeable decrease from December 2024 to February 2025, followed by a slight recovery in March. This trend indicates potential seasonal variations or market dynamics impacting their sales performance.
Notably, Honu's consistent ranking within the top 20 in Washington highlights their resilience in a competitive market. However, the absence of Honu in the top 30 brands across other states or provinces suggests a concentrated market presence, with opportunities for growth potentially being explored outside of Washington. This could be seen as a limitation in their geographic reach, but also a testament to their strong brand identity in their home state. Observing how Honu navigates these dynamics and whether they expand their influence beyond Washington will be crucial for understanding their future trajectory.
Competitive Landscape
In the competitive landscape of the edible cannabis category in Washington, Honu has maintained a consistent presence, albeit with slight fluctuations in its ranking, moving from 15th in December 2024 to 16th in March 2025. This stability suggests a steady market position, though it faces fierce competition from brands like The 4.20Bar, which consistently ranks higher, holding the 13th position through February 2025 before dropping to 14th in March. Meanwhile, Sinners & Saints has shown an upward trend, improving from 18th to 15th, indicating a potential threat to Honu's market share. Constellation Cannabis has experienced more volatility, dropping from 14th to 17th, which might offer Honu an opportunity to capitalize on any market instability. Lastly, Cosmic Candy remains at the lower end of the rankings, but its gradual rise from 20th to 18th could signify emerging competition. Overall, while Honu's sales have seen a decline from December to February, they rebounded slightly in March, suggesting resilience in a competitive market.
Notable Products
In March 2025, Gimme Sa'More! Treats 10-Pack (100mg) emerged as the top-performing product for Honu, climbing from the second position in February to first place with sales of 1296 units. Sativa Peanut Butter Cups 10-Pack (100mg), which had maintained the top rank from December 2024 through February 2025, dropped to second place. Indica Peanut Butter Cups Chocolate 10-Pack (100mg) remained steady in third place, showing consistent performance over the months. Indica Chocolate Caramel 10-Pack (100mg) improved its ranking from fifth in February to fourth in March, indicating a recovery in sales. Meanwhile, Milk Chocolate Turtles 10-Pack (100mg) held the fifth position, showing a slight decline in sales compared to previous months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
