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Oct-2026
Sales
Trend
6-Month
Product Count
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Avg Price
YoY Sales Change
YoY Price Change
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Honu is stocked at 160 licensed dispensaries across Washington and Oregon, 157 of them in Washington, with the deepest coverage in Seattle, Olympia, Spokane, Vancouver, and Tacoma. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
In October 2026, Honu concentrated 96.11% of sales in Edible with a month-over-month gain of 6.25% but a year-over-year decline of 26.32%, while Topical held 3.89% share with a 53.67% month-over-month increase and a 33.40% year-over-year rise. Despite overall brand sales down 25.65% year over year and average price down 9.70%, the Edible average price at $14.61 sits above the brand average of $14.00, and Topical’s average price is $6.89, indicating a widening price spread between categories. With Edible ranked 18 in Washington Edible and Topical accelerating both month over month and year over year, the pattern implies Honu’s heavy Edible dependence is moderating at the margin as Topical expands from a small base and could rebalance category risk if its double-digit growth persists.
Given the 6.25% month-over-month lift in Edible against a 26.32% year-over-year decline, and a simultaneous 53.67% month-over-month and 33.40% year-over-year surge in Topical, the mix shift points to short-term stabilization via Edible velocity while longer-term recovery depends on diversifying beyond a single category. The 18th-place Edible ranking in Washington combined with a 9.70% year-over-year drop in average price suggests price-led tactics may be cushioning volume without reversing share erosion, implying that leaning into Topical’s growth while protecting core Edible rank could improve positioning by reducing reliance on a category with negative year-over-year comps.
Competitive Landscape
Honu sits at rank #18 in WA Edible for October 2026, down 2 positions year over year from #16, and off 1 place from July 2026 when it was #17; compared to its peak of #14 in December 2024, the current placement is 4 spots lower, indicating a gradual erosion rather than a sharp drop. Meanwhile, Wyld held #1 year over year and in October 2026 while growing sales by 4.8%, and Green Revolution stayed at #2 despite a 15.0% sales decline, implying that Honu’s shift from #16 to #18 is more about slipping against stable top-tier incumbents than broad market churn. The pattern implies Honu’s rank trajectory is flattening below its December 2024 peak and will require share capture from steady leaders to reverse a two-position YoY slide.
Notable Products
Honu’s October 2026 sales are tightly concentrated, with the top 10 items accounting for 86.5% of the brand and Chocolate products taking 79.7% of sales. The leader, Indica Peanut Butter Cups Chocolate 10-Pack (100mg), holds 17.5%, so most of its sales ride on a small cluster of chocolate 10-packs.
Peer avg: average price of the same product type and package size in the same states that month.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
