The 4.20Bar

Data Snapshot: Jun 11, 2024
The 4.20Bar Cannabis Brand Logo
$100K+

May-2024

Sales

Neutral

Trend

6-Month

40

Product Count

SKUs

The 4.20Bar

Overview

Originating in Washington, the renowned 4.20Bar stands as a true pioneer of the cannabis industry and is notably recognized as the best known high-potency chocolate brand on the West Coast. The brand specializes in producing delicious and highly potent, CBD to THC balanced chocolate edibles, offering a variety of products including classic chocolate bars, brownies, peppermint patties, and an exclusive range of mini-bars with unique blends such as Turkish coffee and Slumber Milk Choco. The brand, 4.20Bar by Evergreen Herbal, is not only a chocolate connoisseur, but a leading figure in the marijuana edibles market, known for their significant contribution to the cannabis 101 social impact.
Markets

The 4.20Bar Locations

Product Trends

The 4.20Bar Categories

The 4.20Bar Sales

Market Insights Snapshot

The 4.20Bar Historical Sales by Category

The 4.20Bar has shown consistent improvement in the Edible category in Washington over the past few months. Starting from a rank of 16 in February 2024, the brand climbed to 14th position in both March and April, before reaching 13th place in May. This upward trajectory indicates a positive reception and growing popularity among consumers. The sales figures corroborate this trend, with a notable increase from $188,332 in February to $227,587 in May. Such consistent performance suggests that The 4.20Bar is effectively capturing market share in Washington's competitive edible segment.

Despite the positive movement in Washington, the absence of The 4.20Bar from the top 30 rankings in other states or categories suggests a more localized success. This could imply that while the brand is gaining traction in Washington, it may need to strategize differently to penetrate other markets or diversify its product offerings. The lack of ranking in other regions highlights areas for potential growth and improvement. Overall, The 4.20Bar's performance in Washington is promising, but there is significant opportunity for expansion and increased visibility in other states and categories.

May-2024 Rank
Edible
13
The 4.20Bar

Competitive Landscape

The 4.20Bar has shown a consistent upward trend in the Washington edible market over the past few months, moving from a rank of 16 in February 2024 to 13 in May 2024. This improvement in rank is indicative of growing consumer preference and effective marketing strategies. In comparison, Verdelux has also seen a positive shift, climbing from rank 13 to 11, while Honu experienced a decline, dropping from rank 10 to 14 over the same period. Mr. Moxey's has maintained a relatively stable position, hovering around the 11-12 rank. Meanwhile, Constellation Cannabis has seen a fluctuating performance, ending at rank 15 in May after dropping to 16 in March and April. The 4.20Bar's steady climb in rank suggests a strengthening market presence, which could be further leveraged with targeted marketing efforts to surpass competitors and capture a larger market share.

The 4.20Bar market ranking for WA Edible

The 4.20Bar

Notable Products

In May 2024, the top-performing product for The 4.20Bar was the Minis - CBD/THC 1:1 Dark Chocolate Sea Salt Bar 10-Pack (100mg CBD, 100mg THC), maintaining its first-place ranking for the fourth consecutive month with sales of 3381 units. The second-best seller remained the Minis - CBD/THC 1:1 Milk Chocolate Bar 10-Pack (100mg CBD, 100mg THC), also holding its position consistently. Notably, the Minis - CBG/CBC/CBD/THC 1:1:1:1 Dark Chocolate Sea Salt Bar 10-Pack (100mg CBG, 100mg CBC, 100mg CBD, 100mg THC) saw a significant rise, moving from fifth to third place. The Minis - Milk Chocolate Bites 10-Pack (100mg) dropped slightly from third to fourth place. Lastly, the Minis - CBD/THC 10:1 Milk Chocolate Bar 10-Pack (100mg CBD, 10mg THC) remained steady, moving from fourth to fifth place.

Product Rank
Category
Feb-2024
Mar-2024
Apr-2024
May-2024
Minis - CBD/THC 1:1 Dark Chocolate Sea Salt Bar 10-Pack (100mg CBD, 100mg THC)
Edible
1
1
1
1
Minis - CBD/THC 1:1 Milk Chocolate Bar 10-Pack (100mg CBD ,100mg THC)
Edible
2
2
2
2
Minis - CBG/CBC/CBD/THC 1:1:1:1 Dark Chocolate Sea Salt Bar 10-Pack (100mg CBG, 100mg CBC, 100mg CBD, 100mg THC)
Edible
5
5
5
3
Minis- Milk Chocolate Bites 10-Pack (100mg)
Edible
3
3
3
4
Minis - CBD/THC 10:1 Milk Chocolate Bar 10-Pack (100mg CBD, 10mg THC)
Edible
>5
4
4
5
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