Jul-2026
Sales
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YoY Sales Change
YoY Price Change
Market Insights Snapshot
Hycycle concentrated 96.79% of July 2026 sales in Vapor Pens, up 40.47% year over year but down 0.13% month over month, while Concentrates held 3.13% share with a 25.52% month-over-month decline and Pre-Roll slipped to 0.08% share with a 93.68% year-over-year drop. Average price rose 4.82% year over year to $36.40, with Vapor Pens priced at $36.26 and Concentrates at a 14.99% premium to that, indicating a price-led mix that expanded total brand sales by 42.38% year over year despite month-over-month pressure in two of three categories. The pattern implies Hycycle is doubling down on Vapor Pens as the volume engine while letting Pre-Roll contract sharply and using a higher-priced Concentrates niche to protect average price as monthly volatility rises.
Within British Columbia Vapor Pens, Hycycle sat at rank 28, and a 40.47% year-over-year lift in its core category alongside a 0.13% month-over-month dip suggests stable demand depth but thinner recent throughput, while the 25.52% month-over-month decline in Concentrates and the 89.82% month-over-month drop in Pre-Roll reduce peripheral trial. With 96.79% of sales tied to a single category and average price up 4.82% year over year, the brand’s positioning skews toward premiumized pen SKUs where share gains require maintaining price-to-potency value, and the steep contraction in Pre-Roll signals deliberate focus on fewer formats to safeguard rank 28 rather than chase broad assortment.
Competitive Landscape
Hycycle sits at rank #28 in BC Vapor Pens in July 2026, up 2 positions year over year from #30, but down 8 ranks from April 2026’s #20 and 10 ranks from its January 2026 peak at #18; meanwhile, Spinach climbed from #3 to #1 with 160.4% YoY sales growth and BoxHot slipped from #1 to #2 with a 16.7% YoY sales decline, indicating Hycycle’s modest YoY rank gain is occurring while the top tier is consolidating and stretching the gap, so the trajectory implies Hycycle must reverse the 8-rank slide since April 2026 to avoid drifting into the long tail.

Notable Products
Death Bubba Cured Resin Disposable (1g) posted the largest move in July 2026 with a +65.9% month-over-month gain, climbing into rank 5 while Northern Lights Live Resin Cartridge (1.1g) held rank 1 despite a -7.8% decline. In contrast, Sour Diesel Distillate Cartridge (1.1g) fell -40.6% to rank 8, and Ace - Limonene No. 9 Live Resin Cartridge (1g) dropped -32.8% at rank 6, indicating volatility within cartridges even as a disposable rises. With nine of the top ten in Vapor Pens and only one Concentrates SKU at rank 10 declining -30.5%, the assortment is concentrated in pens and tilting toward disposables. This pattern implies Hycycle’s near-term commercial direction is shifting mix toward higher-velocity disposables within Vapor Pens while legacy cartridges consolidate at the top but face sharper downside risk deeper in the ranking.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.







