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Apr-2025
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Overview
Market Insights Snapshot
Tasty's (CAN) has experienced varied performance across different Canadian provinces and product categories. In the province of Alberta, the brand's rankings have seen a decline in both the Pre-Roll and Vapor Pens categories. Specifically, Pre-Roll rankings dropped from 30th in January 2025 to 41st by April 2025, while Vapor Pens fell from 29th to 43rd over the same period. This decline in Alberta is mirrored by a noticeable reduction in sales figures, suggesting that Tasty's may need to reassess its strategy in this market to regain its competitive edge.
In contrast, Saskatchewan presents a more promising outlook for Tasty's, particularly in the Pre-Roll category. Starting from outside the top 30 in January, the brand ascended to 15th place by February, although it fluctuated to 23rd in March before rebounding to a strong 13th position in April. This positive movement indicates a growing acceptance and popularity of Tasty's Pre-Roll products in Saskatchewan. Meanwhile, in Ontario, the brand held steady in the Pre-Roll category, maintaining a consistent rank around the 50s, while Vapor Pens saw minor fluctuations but stayed within the top 40. These trends highlight the varied regional performance and suggest potential areas for strategic focus and expansion.
Competitive Landscape
In the competitive landscape of the Pre-Roll category in Ontario, Tasty's (CAN) has shown a steady performance with a rank of 51 in January 2025, dropping slightly to 56 in February, then recovering to 52 in March, and maintaining a similar position at 51 in April. This indicates a relatively stable presence in the market, despite fluctuations in sales. Notably, SUPER TOAST and Versus have consistently ranked higher, with SUPER TOAST starting at 43 in January and ending at 50 in April, while Versus began at 46 and ended at 52. This suggests that while Tasty's (CAN) is holding its ground, competitors like Jonny Chronic and 3Saints are also vying for market share, with Jonny Chronic improving its rank from 56 to 49 over the same period. The data highlights the competitive nature of the Ontario Pre-Roll market, where Tasty's (CAN) must strategize to enhance its market position against these advancing brands.
Notable Products
In April 2025, the top-performing product for Tasty's (CAN) was the Peach Infused Pre-Roll 3-Pack (1.5g) in the Pre-Roll category, maintaining its number one rank for four consecutive months with sales of 6170. The Honeydew Diamond Infused Pre-Roll 3-Pack (1.5g) climbed back to the second position after dropping to fourth place in March. The Tropical Resin and Rosin Infused Pre-Roll 3-Pack (1.5g) held steady at third place, following a brief rise to second in March. The Mango Diamond Infused Pre-Roll 3-Pack (1.5g) consistently ranked fourth, showing stable performance. Notably, the Blue Raspberry Distillate Cartridge (1.2g) in the Vapor Pens category retained its fifth position from March.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
