Joints

The "Joints" cannabis brand, renowned for producing the top-selling pre-rolled joints nationwide, has been marked by distinct offers such as Jay-Z's Monogram brand with its luxurious hand-rolled joints and innovations like the "Smoke Two Joints" pre-roll packs from the Sublime brand. However, the brand has faced controversy with lawsuits alleging inaccuracies in product potency, underscoring the importance of transparent and accurate product information in this burgeoning industry. Despite such challenges, "Joints" maintains a leading position in the market thanks to its diverse product range, dedication to quality, and ongoing engagement with consumer tastes and expectations.
Trend
Decline
Dec-2023 Sales
<$50K
Product Count
6
Updated
January 3, 2024
Markets
Joints Historical Sales by Category

Market Insights Snapshot

In the Oil category, the cannabis brand Joints has shown a consistent performance in Ontario from September to December 2023. The brand managed to maintain its ranking within the top 20, with slight fluctuations between the 18th and 19th positions. This steady position in the rankings indicates a stable market presence despite the competitive landscape. However, the absence of a ranking for Joints in the Vapor Pens category for the same period suggests that the brand may not have penetrated the top 20 brands in this category within the province.

For the brand's performance in Saskatchewan, the data indicates a significant downward shift in the Vapor Pens category. Joints started at the 72nd position in September 2023 and dropped to the 90th position in October 2023. Following this, there is no ranking data available for the subsequent months, implying that Joints may have fallen out of the top 20 brands in Saskatchewan for this category. This could be an area of concern or opportunity for the brand, depending on how they strategize their market position in the Vapor Pens category within this province.

Dec-2023 Rank
Oil
Vapor Pens
19

Competitive Landscape

In the Ontario Oil category, Joints has maintained a consistent presence in the top 20 brands throughout the last quarter of 2023, though it has not managed to break into the top 15. Its closest competitors have seen more fluctuation in their rankings. Peace Naturals improved its rank from 22nd to 16th in October, but dropped back to 20th in November and ended the year at 18th. Pura Vida fell from 17th to 22nd in October, but managed to climb back up to 20th by December. ufeelu saw a significant drop from 10th to 21st over the course of the quarter. Finally, Seeker improved its rank from 21st to 17th over the same period. In terms of sales, Joints has seen a steady increase, while its competitors have experienced more varied trends.

Joints market ranking for ON Oil

Notable Products

In December 2023, the top-performing product from Joints was the CBD Respite MAX Oil (60ml), maintaining its top position from the previous three months. The CBD Respite MAX Oil (30ml) also showed an impressive growth, jumping from being unranked in November to the second position in December. The third place was taken by CBD;THC 1:1 Recess Oil (60ml), which slightly dropped from its previous rank. The Sunrise Surprise Full Spectrum Cartridge (1g), despite being the top product in September, fell to the fourth position in December. Lastly, the CBD Repose MAX T-Free Oil (60ml) secured the fifth position, maintaining its rank from November. Notably, the CBD Respite MAX Oil (60ml) had a remarkable sales figure of 401 units in December.

Product Rank
Category
Sep-2023
Oct-2023
Nov-2023
Dec-2023
CBD Respite MAX Oil (60ml)
Oil
2
1
1
1
CBD Respite MAX Oil (30ml)
Oil
5
4
>5
2
CBD;THC 1:1 Recess Oil (60ml)
Oil
3
3
4
3
Sunrise Surprise Full Spectrum Cartridge (1g)
Vapor Pens
1
2
2
4
CBD Repose MAX T-Free Oil (60ml)
Oil
>5
4
4
5
View product & sales data

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