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May-2026
Sales
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6-Month
Product Count
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Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
Next1 Labs LLC concentrated 74.98% of May 2026 sales in Vapor Pens, where category sales grew 121.88% year over year and 22.72% month over month, while brand-level sales advanced 44.60% year over year alongside a 17.16% decline in average price. Concentrates fell to 14.49% share with a 54.55% year-over-year contraction and a 19.95% month-over-month drop, as Flower expanded to 9.18% share on a 112.45% month-over-month surge despite no year-over-year benchmark, and Pre-Roll held 1.35% share with a 61.23% year-over-year decline but a 20.47% month-over-month lift. Together, the dual pattern of Vapor Pens acceleration and Concentrates retrenchment implies the portfolio is pivoting toward lower-priced, higher-velocity formats to drive volume growth in May 2026.
With Vapor Pens anchoring category focus and an 18th rank in Colorado Vapor Pens, the 22.72% month-over-month rise in that category paired with a portfolio-wide average price of $11.74 and a 17.16% year-over-year price decrease suggests a scale-through-affordability stance rather than premium share capture. The 112.45% month-over-month rebound in Flower versus the 19.95% month-over-month decline in Concentrates indicates redistributing shelf and promotional weight to accessible inhalables, while the 20.47% month-over-month uptick in Pre-Roll from a 1.35% share base points to testing breadth without diluting the Vapor Pens core; the implication is a defensive positioning to stabilize rank through mix-led volume and price elasticity rather than margin expansion.
Competitive Landscape
Next1 Labs LLC sits at rank #18 in CO Vapor Pens in May 2026, improving 13 positions year over year from #31, and edging up 3 spots from #21 in February 2026; despite that climb, the brand remains just off its all-time peak of #17 from October 2024. Competitive movement at the top shows Spherex holding #1 while its sales declined 14.1% year over year, and Spectra jumping from #14 to #5 alongside a 135.3% sales gain, indicating faster momentum among leaders than Next1 Labs LLC’s 13-rank annual rise; this spread suggests the brand’s trajectory points to stable mid-pack positioning unless share-accelerating initiatives close the gap with faster-climbing rivals.
Notable Products
Sour Diesel Distillate Cartridge (1g) posted the headline move in May 2026 with an 82.6% month-over-month surge as it climbed to rank 3, while Bacio Gelato Distillate Cartridge (1g) slid 3.3% yet held rank 1. Pina Express Distillate Cartridge (1g) advanced 65.8% to rank 6, and Super Boof Distillate Cartridge (1g) rose 27.0% at rank 2, indicating acceleration is concentrated mid-table rather than only at the top. With nine of the top ten coming from Vapor Pens and only one Flower SKU present at rank 8, the mix points to a continued tilt toward inhalable oil formats, implying Next1 Labs LLC is consolidating share in cartridges rather than diversifying into Flower.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
