Joygum

Data Snapshot: May 05, 2024
Joygum Cannabis Brand Logo
$100K+

Apr-2024

Sales

Strong Growth

Trend

6-Month

8

Product Count

SKUs

Joygum

Overview

Markets

Joygum Locations

Product Trends

Joygum Categories

Joygum Sales

Market Insights Snapshot

Joygum Historical Sales by Category

In the competitive edible category within Colorado, Joygum has shown a notable upward trajectory in its rankings over the initial months of 2024. Starting the year at the 20th position in January, the brand made a significant leap to the 16th spot by February and further improved to the 15th position in March, before slightly adjusting back to the 16th position in April. This movement indicates a positive reception among consumers and a growing market presence in Colorado. The sales figures support this trend, with a notable increase from $91,544 in January to $124,302 in March, before experiencing a slight decrease in April to $114,357. The fluctuation in sales, alongside the rankings, suggests a dynamic competitive landscape for edibles in the state, with Joygum actively contending for a stronger foothold.

While the specific performance of Joygum across other states or provinces is not detailed here, the data from Colorado alone provides valuable insights into the brand's market dynamics. The initial upward movement in rankings from January to March, followed by a slight dip in April, could reflect various market factors, including consumer preferences, promotional activities, or changes in competition. The absence of Joygum from the top 30 brands in any other state or category mentioned for the month could be viewed as an area for potential growth or an indication of the brand's focused strategy on the Colorado market. Analyzing these movements helps in understanding the brand's market strategy and consumer acceptance, setting a foundation for predicting future performance trends and areas of opportunity for Joygum.

Apr-2024 Rank
Edible
16
Joygum

Competitive Landscape

In the competitive landscape of the edible category in Colorado, Joygum has shown a notable performance amidst its competitors. Starting at the 20th rank in January 2024, Joygum made a significant leap to the 16th position by February, maintaining a steady climb to the 15th rank in March, and slightly adjusting to the 16th position by April. This trajectory indicates a positive trend in both rank and sales, despite the fierce competition. Notably, Mr. Moxey's has consistently outperformed Joygum, maintaining ranks above it throughout the observed period. Conversely, DOSD Edibles and Muncheez showed fluctuations but remained competitive, with DOSD Edibles experiencing a drop in February but recovering by March. Nove Luxury Chocolate, despite its fluctuating ranks, ended up slightly ahead of Joygum in April. The data suggests that while Joygum is improving its market position, the competition remains tight, with brands like Mr. Moxey's leading in sales and others like Muncheez showing significant month-to-month sales growth, indicating a dynamic and competitive market environment.

Joygum market ranking for CO Edible

Joygum

Notable Products

In April 2024, Joygum's top-performing product was the Joybomb - CBD/THC 1:1 Sour Berry Blend Chew 40-Pack (100mg CBD, 100mg THC) with sales reaching 5226 units, maintaining its number one rank consistently from January. The second best-seller was the Joybomb - CBN:THC 1:1 Dream Blend Chew 40-Pack (100mg CBN, 100mg THC), which also held its second position from February and March, showing a notable increase in sales over the months. Interestingly, the Joybomb - CBD/THC 1:1 Berry Blend Chew 40-Pack and Joybombs Original Fruit Chews 4-Pack both secured the third rank, indicating a tie in their popularity among consumers. The Joybombs - Tropical Haze Fruit Chews climbed up to the fourth spot, showcasing a gradual increase in its acceptance and demand. These rankings highlight a stable preference for specific flavors and types within Joygum's edible category, with minimal shifts in consumer choice over the selected months.

Product Rank
Category
Jan-2024
Feb-2024
Mar-2024
Apr-2024
Joybomb - CBD/THC 1:1 Sour Berry Blend Chew 40-Pack (100mg CBD, 100mg THC)
Edible
1
1
1
1
Joybomb - CBN:THC 1:1 Dream Blend Chew 40-Pack (100mg CBN, 100mg THC)
Edible
3
2
2
2
Joybomb - CBD/THC 1:1 Berry Blend Chew 40-Pack (100mg CBD, 100mg THC)
Edible
2
3
4
3
Joybombs Original Fruit Chews 4-Pack (10mg)
Edible
4
4
3
3
Joybombs -Tropical Haze Fruit Chews (10mg)
Edible
>5
5
5
4
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