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Aug-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Where to Buy
JoyStick is stocked at 45 licensed dispensaries across New Jersey, with the deepest coverage in Franklin Township, Elmwood Park, Ewing Township, Belleville, and Blackwood. Search by ZIP code or city below to find the closest one.
Market Insights Snapshot
In August 2026, JoyStick’s mix concentrated entirely in Vapor Pens at 100.0% category share, with year-over-year sales down 36.9% and month-over-month sales up 143.1%. Average price fell 23.6% year over year while Vapor Pens’ share held at 100.0%, and JoyStick ranked 29 in Vapor Pens in New Jersey. The pattern implies a single-category rebound driven by volume recovery rather than price, with rank 29 signaling mid-pack placement despite the sharp month-over-month lift.
The combination of a 143.1% month-over-month swing alongside a 36.9% year-over-year decline and a 23.6% price reduction indicates a tactical shift toward price-accessible Vapor Pen SKUs to regain volume while maintaining a one-category focus. With a complete 100.0% allocation to Vapor Pens and a rank of 29 in August 2026, the brand’s positioning leans on depth within one segment rather than breadth across categories, implying near-term share defense via price elasticity rather than portfolio diversification.
Competitive Landscape
JoyStick sits at rank #29 in NJ Vapor Pens in August 2026, down 7 positions year over year from #22 and 2 positions from #27 in May 2026, while still far from its peak at #12 in April 2025; in contrast, Select held #1 year over year despite a 21.2% YoY sales decline and RYTHM advanced from #7 to #5 with a 14.0% YoY sales increase, indicating JoyStick’s relative momentum has trailed leaders that either defended top ranks or gained share. With competitors like Fernway steady at #2 on a 4.9% YoY lift while Simply Herb stayed at #4 amid a 14.9% YoY decline, JoyStick’s two-rank slide over three months and seven-rank YoY drop imply erosion in buyer preference and distribution that will likely persist unless mix or pricing strategy changes.
Notable Products
Cyberdew Distillate Cartridge (1g) delivered the standout move in August 2026 with a 311% month-over-month surge to rank 4, outpacing Pixilated Peach Distillate Cartridge (1g) at rank 1 with +225% and Guava Glitch Distillate Cartridge (1g) at rank 3 with +98%. Mega Melon Distillate Cartridge (1g) held rank 2 at +63%, while Tactical Tangie Distillate Cartridge (1g) slipped 8% to rank 9, indicating selective momentum within the lineup. Eight of the top ten are Vapor Pens SKUs, and Pixilated Peach Distillate Cartridge (1g) alone generated $41,078, implying a concentrated bet on high-velocity flavors within a single format that is scaling rapidly.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
