.svg){kind=small}
Sep-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Where to Buy
JoyStick is stocked at 50 licensed dispensaries across New Jersey, with the deepest coverage in Jersey City, Elmwood Park, Franklin Township, Hackettstown, and Atlantic City. Search by ZIP code or city below to find the closest one.
Market Insights Snapshot
In September 2026, JoyStick’s category mix is fully concentrated in Vapor Pens at 100.0% share, with Vapor Pens sales up 16.80% month over month while down 2.90% year over year; the average price declined 26.58% year over year to $30.18 as sales declined 2.90% year over year. JoyStick’s Vapor Pens rank is 26 in New Jersey, and the 16.80% month-over-month lift alongside a 2.90% year-over-year dip indicates a rebound driven by price compression rather than volume contraction, implying that recent momentum is tied to tactical pricing within a single-category footprint.
The shift toward lower average price at -26.58% year over year, paired with a 16.80% month-over-month sales increase and a 2.90% year-over-year decline, implies JoyStick is trading down on unit price to defend or expand share in Vapor Pens while remaining outside other categories at 100.0% concentration. Holding rank 26 in New Jersey while pricing falls 26.58% suggests mid-pack positioning where elasticity is active, indicating an opportunity to balance promotional depth with mix-driven margin control to stabilize year-over-year performance within a single-category strategy.
Competitive Landscape
JoyStick sits at rank #26 in New Jersey Vapor Pens in September 2026, slipping 2 positions year over year from #24 while improving 3 spots versus June 2026 when it was #29; against a longer horizon, the brand remains 14 places below its April 2025 peak at #12. Competitive context tightened as Fernway climbed from #2 to #1 year over year with a 19.2% sales lift, while Select fell from #1 to #2 alongside a 24.0% decline, indicating that JoyStick’s minor YoY rank dip and recent quarter-on-quarter recovery position it in a middle tier that can benefit if it converts short-term momentum into sustained share gains.
Notable Products
Tactical Tangie Distillate Cartridge (1g) posted the standout move in September 2026 with +221.7% MoM, vaulting to rank 4 while Guava Glitch Distillate Cartridge (1g) fell -53.0% to rank 10, signaling a sharp reallocation of buyer attention within the lineup. Cyberdew Distillate Cartridge (1g) rose +61.6% to rank 1 and Sonic Strawberry Kiwi Distillate Cartridge (1g) climbed +57.0% to rank 3, whereas Pixilated Peach Distillate Cartridge (1g) slid -34.1% at rank 2, indicating momentum is consolidating at the very top even as a former leader retrenches. With all top-ten SKUs in Vapor Pens and two additional outsized gainers—8-Bit Blast Distillate Cartridge (1g) at +195.7% to rank 9 and Player 1 Pineapple Distillate Cartridge (1g) at +69.1% to rank 5—category concentration is intensifying despite Mega Melon Distillate Cartridge (1g) dropping -42.3% at rank 6. The mix implies JoyStick is pivoting toward a refreshed flavor slate in Vapor Pens that is capturing share through rapid risers while cycling out weaker variants, even if some volatility compresses the durability of mid-tier SKUs.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
