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Apr-2025
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Overview
Market Insights Snapshot
Timeless has demonstrated varying performance across different states and categories, with notable trends in the Vapor Pens category. In Arizona, Timeless maintained a stable position, consistently ranking within the top 10 brands, though there was a slight dip from 7th to 8th between March and April 2025. This stability is contrasted by its performance in California, where the brand struggled to break into the top 50, peaking at 51st place in April. Meanwhile, in Illinois, Timeless's ranking fell out of the top 30 by April, indicating challenges in maintaining a competitive edge in that market.
In Missouri, however, Timeless showed remarkable improvement. Starting at 16th place in January, the brand rose to 5th place by April, suggesting a significant increase in market share and consumer preference. Conversely, the brand held steady in New Jersey at 10th place throughout the months, indicating consistent consumer loyalty. In Ohio, Timeless saw a gradual rise in its rankings, moving from 19th to 16th place, reflecting a positive trend in brand acceptance. This diverse performance across states highlights the varying challenges and opportunities Timeless faces in expanding its market presence in the Vapor Pens category.
Competitive Landscape
In the Missouri vapor pens category, Timeless has shown a remarkable improvement in its rank, moving from 16th place in January 2025 to an impressive 5th place by April 2025. This upward trajectory is indicative of a significant increase in sales, nearly doubling from February to April. While Kushy Punch maintained a strong position in the top three throughout this period, Timeless's rapid ascent suggests a growing consumer preference or successful marketing strategies. Notably, Elevate (Elevate Missouri) also climbed the ranks, reaching 4th place in April, just ahead of Timeless, which indicates a competitive environment. Meanwhile, Buoyant Bob and Indi Vapes also improved their standings, suggesting that while Timeless is gaining ground, it faces stiff competition from brands that are also increasing their market share. This dynamic landscape highlights the importance for Timeless to continue leveraging its momentum to secure a more dominant position in the Missouri vapor pens market.
Notable Products
In April 2025, the top-performing product from Timeless was the Chill Blue Dream Distillate Cartridge (1g) in the Vapor Pens category, maintaining its number one rank with sales of 4213 units. The Rest Blackberry Kush Distillate Cartridge (1g) also held steady in second place, showing consistent performance over the months. The Energy Alaskan Thunder Fuck Distillate Cartridge (1g) remained in third place, demonstrating a steady increase in sales. Noir East Coast Sour Diesel Live Resin Cartridge (1g) and Energy Maui Wowie Distillate Cartridge (1g) ranked fourth and fifth, respectively, with the former maintaining its position from March and the latter improving from an earlier absence in the rankings. Overall, the top products displayed stability in their rankings, indicating strong brand loyalty and consistent consumer demand for these offerings.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
