Data Snapshot: Sep 06, 2026
$10M+

Aug-2026

Sales

Neutral

Trend

6-Month

887

Product Count

SKUs

$32.39

Avg Price

-0.7%

YoY Sales Change

5.6%

YoY Price Change

&Shine is a cannabis brand that focuses on providing a quality product designed to enhance an array of experiences and situations. Manufactured and distributed by Green Thumb, the brand offers unique, terpene-rich strains with a THC content that accommodates both recreational and medical users. Rooting its reputation in accessibility and versatility, &Shine presents an agreeable option for everyday cannabis consumers.
&Shine

Where to Buy

&Shine is stocked at 699 licensed dispensaries across Illinois, New Jersey, and 10 other states, 157 of them in Illinois, with the deepest coverage in Chicago, Springfield, Normal, Quincy, and Schaumburg. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.

https://headsetstorage.blob.core.windows.net/brand-stores/10115.json?v=20260905
&Shine Sales

Market Insights Snapshot

&Shine Historical Sales by Category

In August 2026, &Shine’s category mix skewed heavily toward Vapor Pens at 69.72% share with year-over-year down 2.95% and month-over-month down 2.85%, while Flower rose 28.05% YoY but fell 9.13% MoM to 26.09% share. Smaller lines compressed: Concentrates dropped 72.68% YoY and 1.98% MoM to 1.23% share, and Edible fell 62.89% YoY and 33.12% MoM to 0.39% share, as Pre-Roll inched up 6.61% MoM despite a 4.65% YoY decline to 2.44% share. With average price up 5.65% YoY to $32.39 and Vapor Pens priced at $31.38, the mix is tilting toward a mid-priced anchor while non-core categories contract, implying a reliance on a single growth engine even as total brand sales fell 68.61% YoY and 32.88% over 24 months.

The mix shift suggests &Shine is consolidating around Vapor Pens leadership—ranked 1 in Vapor Pens in Illinois—but with negative 2.95% YoY and 2.85% MoM in that core, the brand is trading breadth for depth. Flower’s 28.05% YoY rise alongside a 9.13% MoM pullback indicates episodic gains rather than durable share capture, while sharp YoY contractions in Concentrates (72.68%) and Edible (62.89%) reduce trial pathways and cross-sell leverage; Pre-Roll’s 6.61% MoM uptick offers limited offset at just 2.44% share. Net effect: the portfolio is over-weighted to one category at nearly 70% share, raising exposure to category-specific headwinds and suggesting the path to stabilizing August 2026 declines requires either re-accelerating Vapor Pens or rebuilding a second pillar in Flower.

Aug-2026 Rank
Flower
Vapor Pens
6
1
31
4
10
3
6
Category
Share of Sales
Avg Item Price
YoY %
MoM %
Vapor Pens
69.7%
$31.38
-2.9%
-2.9%
Flower
26.1%
$49.98
+28.1%
-9.1%
Pre-Roll
2.4%
$9.88
-4.7%
+6.6%
Concentrates
1.2%
$24.97
-72.7%
-2.0%
Edible
0.4%
$11.12
-62.9%
-33.1%
Beverage
0.1%
$10.81
-64.8%
-22.9%
&Shine

Competitive Landscape

&Shine holds rank #1 in IL Vapor Pens in August 2026 and is flat year over year at #1, while maintaining #1 for the last three months, indicating zero rank volatility even as the category reshuffles below it; meanwhile, Select sits at #2 with a year-over-year rank of #2 and sales up 22.5%, and Fernway jumped from #47 year over year to #3 with sales up 2006.5%, outpacing RYTHM which moved from #7 year over year to #4 with sales up 59.5%. Despite Joos sliding from #4 year over year to #5 with sales down 16.1%, the cluster directly behind &Shine is tightening, and the stability at #1 implies &Shine’s lead depends more on defending share against rapidly ascending mid-pack players than on absolute growth at the top.

&Shine market ranking for IL Vapor Pens

&Shine

Notable Products

The steepest decline in August 2026 came from Blue Dream Distillate Disposable (2g), which fell 15.9% month over month while holding rank 1, signaling pressure at the very top as Mango Distillate Cartridge (1g) slid 10.1% at rank 9. In contrast, Pineapple Express Distillate Disposable (2g) climbed 16.8% at rank 3 and Pineapple Express Distillate CDT Cartridge (1g) rose 17.4% at rank 5, creating a split where growth sits mid‑pack while rank leaders contract. Vapor Pens account for nine of the top ten SKUs, and Ghost Train Haze Distillate Cartridge (1g) at rank 2 only dipped 7.5% alongside $322,790 for the rank‑1 SKU, implying a consolidation around pen formats with momentum shifting toward Pineapple Express variants rather than legacy Blue Dream flagships.

Product
Category
Apr-2026
May-2026
Jun-2026
Jul-2026
Aug-2026
MoM %
Blue Dream Distillate Disposable (2g)
Vapor Pens
4
3
5
1
1
-15.9%
Ghost Train Haze Distillate Cartridge (1g)
Vapor Pens
1
4
8
2
2
-7.5%
Pineapple Express Distillate Disposable (2g)
Vapor Pens
>10
>10
>10
5
3
+16.8%
Remix - Blue Dream Infused Pre-Roll (1g)
Pre-Roll
6
>10
>10
>10
4
Pineapple Express Distillate CDT Cartridge (1g)
Vapor Pens
9
8
1
3
5
+17.4%
Blue Dream Oil Cartridge (1g)
Vapor Pens
>10
>10
6
>10
6
Durban Poison Distillate Cartridge (1g)
Vapor Pens
>10
>10
>10
6
7
-8.7%
Granddaddy Purple Distillate Cartridge (1g)
Vapor Pens
>10
9
>10
>10
8
Mango Distillate Cartridge (1g)
Vapor Pens
8
6
>10
4
9
-10.1%
Northern Lights Distillate Disposable (2g)
Vapor Pens
2
1
4
>10
10
View product & sales data

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Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.

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