Data Snapshot: Sep 04, 2026
$5M+

Aug-2026

Sales

Decline

Trend

6-Month

931

Product Count

SKUs

$29.12

Avg Price

-29.4%

YoY Sales Change

-14%

YoY Price Change

Savvy is an economically accessible cannabis brand launched by Verano, providing raw-cut flower products and vapes in larger quantities for greater savings. With a bold embrace of change, and a product line reflecting the evolving age of cannabis, Savvy unites passion with culture to offer consumers a wallet-friendly cannabis experience. The brand is primarily available in Illinois and Maryland, with strains such as Durban Dream gaining recognition in Florida.
Savvy

Where to Buy

Savvy is stocked at 640 licensed dispensaries across Illinois, New Jersey, and 9 other states, 156 of them in Illinois, with the deepest coverage in Chicago, Springfield, Normal, Quincy, and Schaumburg. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.

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Savvy Sales

Market Insights Snapshot

Savvy Historical Sales by Category

In August 2026, Savvy’s mix tilted toward Flower at 51.28% share after a 29.05% month-over-month gain, despite a 24.50% year-over-year decline, while Vapor Pens fell to 33.20% share with a 9.92% month-over-month decline and a 45.98% year-over-year contraction. Edible expanded year-over-year by 44.62% but slipped 1.78% month-over-month to 13.03% share, and Pre-Roll inched up 4.00% month-over-month but was down 25.51% year-over-year at 2.48% share. With Vapor Pens ranked 6th in Illinois, the pivot toward Flower and Edible indicates the brand is trading volume from a shrinking core segment into categories with either cyclical recovery (Flower) or structural headroom (Edible), a shift that offsets some of the brand’s 29.45% year-over-year sales decline and 13.97% average price compression.

The category shifts imply a repositioning away from Vapor Pens defensiveness toward a barbell of higher-ticket Flower and accessible Edible, which can stabilize unit velocity under lower price points while protecting mix margin with Flower. The 29.05% month-over-month acceleration in Flower alongside a 9.92% month-over-month decline in Vapor Pens means near-term demand is consolidating where Savvy can differentiate on format rather than device-driven features, while the 44.62% year-over-year growth in Edible at a $8.68 average price creates an entry on-ramp that can rebuild cohort breadth even as overall brand sales are down 29.45% year-over-year; combined with a 6th-place Vapor Pens rank in Illinois, this suggests prioritizing Flower lead SKUs and Edible trial to mitigate pen-specific share loss.

Aug-2026 Rank
Flower
Vapor Pens
Edible
10
21
8
12
6
6
20
25
12
14
9
25
Category
Share of Sales
Avg Item Price
YoY %
MoM %
Flower
51.3%
$51.96
-24.5%
+29.0%
Vapor Pens
33.2%
$42.24
-46.0%
-9.9%
Edible
13.0%
$8.68
+44.6%
-1.8%
Pre-Roll
2.5%
$15.54
-25.5%
+4.0%
Savvy

Competitive Landscape

Savvy sits at rank #6 in IL Vapor Pens in August 2026, down 3 positions year over year and 2 spots versus May 2026, after peaking at #3 in March 2026 and slipping from #4 three months ago. In contrast, &Shine holds #1 with a 12.3% YoY sales increase while Fernway surged from #47 to #3 on 2006.5% YoY sales growth, and Joos fell to #5 with a -16.1% YoY decline, placing Savvy behind both a stable leader and a fast riser. The pattern—falling 3 ranks YoY while a rival jumped 44 positions and the category leader maintained #1—implies Savvy’s trajectory is one of share redistribution away from mid-pack incumbents toward a top-anchored leader and a breakout mover.

Savvy market ranking for IL Vapor Pens

Savvy

Notable Products

Guap - Blue Magic Macro Dose Gummy (100mg) posted the steepest decline at -27.6% MoM while sliding to rank 5, and Guap - Jungle Juice Macro Dosed Gummy (50mg) fell -18.4% at rank 6; by contrast, Guap - CBD/THC 1:1 Peachy Punch RSO Gummy (100mg CBD, 100mg THC) climbed +12.2% to hold rank 3 with $146,776 in August 2026. Five of the top ten are Edible SKUs clustered in ranks 1–7, with Guap - Berry Drip Macro Dose RSO Gummy (100mg) up +7.6% at rank 1 and Guap - Tangie Crush Macro Dose RSO Gummy (100mg) up +3.6% at rank 2, implying concentration at the top even as mid-tier Edibles contract. The entry of two Vapor Pens into ranks 8 and 10 without MoM histories alongside Edible declines of -20.2% and -8.9% in adjacent SKUs indicates a portfolio pivot point where inhalables could absorb share as macro-dose gummies normalize.

Product
Category
Apr-2026
May-2026
Jun-2026
Jul-2026
Aug-2026
MoM %
Guap - Berry Drip Macro Dose RSO Gummy (100mg)
Edible
2
1
1
2
1
+7.6%
Guap - Tangie Crush Macro Dose RSO Gummy (100mg)
Edible
1
2
2
1
2
+3.6%
Guap - CBD/THC 1:1 Peachy Punch RSO Gummy (100mg CBD, 100mg THC)
Edible
3
4
3
5
3
+12.2%
Guap - CBN/THC 1:2 Melon Crash Macro Dose RSO Gummy (50mg CBN, 100mg THC)
Edible
5
5
5
4
4
-8.9%
Guap - Blue Magic Macro Dose Gummy (100mg)
Edible
4
3
4
3
5
-27.6%
Guap - Jungle Juice Macro Dosed Gummy (50mg)
Edible
6
6
6
6
6
-18.4%
Guap - Blue Magic Macro Dose Gummy (25mg)
Edible
7
7
7
7
7
-3.8%
Happy Hour - Juicy Mango Distillate Strut Disposable (2g)
Vapor Pens
>10
10
>10
>10
8
Guap - Tangie Crush Macro Dose RSO Gummies 10-Pack (50mg)
Edible
8
>10
>10
8
9
-20.2%
Extra Savvy - Rainbow Belts Distillate Cartridge (2g)
Vapor Pens
>10
>10
>10
>10
10
View product & sales data

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Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.

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