Savvy

In the competitive Illinois Flower category, Savvy has experienced notable fluctuations in its rank and sales over the past few months. Starting at rank 6 in May 2024, Savvy maintained this position through June but dropped to rank 8 in July and August. This decline in rank is mirrored by a decrease in sales, from a high of $3,274,428 in May to $2,403,677 in August. In contrast, Nature's Grace and Wellness has shown a more stable performance, consistently ranking in the top 10 and even improving from rank 8 in June to rank 6 in July and August, with a corresponding increase in sales. Similarly, Cresco Labs has maintained a steady rank around 7th place, while Aeriz has consistently held the 9th position. Meanwhile, Midweek Friday has made significant strides, climbing from rank 17 in May and June to rank 10 by August. These shifts indicate a highly competitive market where Savvy's position is being challenged by both stable and rising competitors, suggesting a need for strategic adjustments to regain and sustain higher rankings and sales.

In August 2024, the top-performing product for Savvy was Guap - Jungle Juice Macro Dosed Gummy (50mg), maintaining its number one rank for the fourth consecutive month with sales reaching 21,688 units. Following closely, Guap - Blue Magic Macro Dose Gummy (100mg) held the second position, showing a significant increase in sales to 20,063 units. Guap - Blue Magic Macro Dose Gummy (25mg) remained steady in third place, continuing its consistent performance over the past months. The Happy Hour - Summer Melon Distillate Disposable (0.3g) re-entered the rankings in fourth place, showing a notable recovery in sales. New to the top five, Vacay - Peaches and Cream Distillate Cartridge (1g) emerged in fifth place, marking its first appearance in the rankings.