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Aug-2024
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Overview
Market Insights Snapshot
June's Sweets & Savories has shown a steady presence in the edible category within Washington. Over the months from May to August 2024, the brand has maintained a ranking within the top 30, fluctuating slightly but remaining consistent. Starting at rank 24 in May, the brand dipped to 25 in June, and then to 26 in July, before climbing back to 25 in August. This consistency indicates a stable market position, albeit with minor fluctuations that suggest competitive pressure within the edible category.
Despite these slight changes in ranking, June's Sweets & Savories has experienced a positive sales trend over the same period. Sales figures have shown a gradual increase, moving from $42,764 in May to $44,791 in August. This upward trajectory in sales, despite the fluctuating rankings, indicates a growing consumer base and possibly effective marketing or product improvements. However, the fact that the brand has not climbed significantly in rankings suggests that while sales are increasing, other brands in the category may also be experiencing growth, keeping the competitive landscape tight.
Competitive Landscape
In the competitive landscape of the edible cannabis market in Washington, June's Sweets & Savories has experienced notable fluctuations in rank and sales over the past few months. Despite a slight dip in rank from 24th in May 2024 to 26th in July 2024, June's Sweets & Savories rebounded to 25th in August 2024, indicating resilience in a competitive market. Brands like Hi-Burst and Koko Gemz have maintained relatively stable positions, with Hi-Burst even climbing to 23rd in June and July before dropping back to 26th in August. Meanwhile, Happy Cabbage Farms showed a significant upward trend, moving from 30th in May to 22nd in August, which could pose a competitive threat. Despite these shifts, June's Sweets & Savories has shown consistent sales growth, peaking at $44,791 in August 2024, suggesting a loyal customer base and effective marketing strategies. This dynamic environment underscores the importance of continuous market analysis to stay competitive.
Notable Products
In August 2024, the top-performing product from June's Sweets & Savories was Sweet Strawberry Pineapple Fruit Jellies 10-Pack with sales reaching 611 units, maintaining its first-place ranking from July. Sour Watermelon Fruit Jellies 10-Pack climbed to the second position with notable growth in sales. Sour Blue Raspberry Fruit Jellies 10-Pack secured the third spot, showing a consistent upward trend. Sweet Blood Orange Fruit Jellies 10-Pack, which was previously ranked first in May and June, dropped to fourth place in August. Sour Strawberry Lemonade Fruit Jellies 10-Pack entered the rankings in August at fifth place, marking its debut in the top five.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
