.svg){kind=small}
Jun-2024
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
Mari's has demonstrated consistent performance in the Edible category within Washington. The brand has maintained a steady 17th rank from March through June 2024, indicating a stable position in a competitive market. Despite minor fluctuations in sales figures, such as a slight dip in April, the overall trend shows resilience and a modest recovery by June. This suggests that Mari's has a loyal customer base and a solid product offering that keeps it within the top 20 brands in the state.
However, it's worth noting that Mari's did not appear in the top 30 brands for any other categories or states during this period. This absence could be interpreted as a lack of broader market penetration or category diversification, which might be an area for future growth. On the positive side, maintaining a steady rank in a single category within a competitive state like Washington is commendable and provides a strong foundation for potential expansion. Further analysis would be needed to understand the brand's strategies and opportunities in other markets and categories.
Competitive Landscape
In the Washington edibles market, Mari's has consistently held the 17th rank from March 2024 to June 2024. This stability in rank suggests a steady consumer base, though it also indicates a need for strategic efforts to climb higher. Notably, The 4.20Bar has fluctuated between the 13th and 15th ranks, showcasing a slightly more dynamic performance. Meanwhile, Marmas has maintained the 16th rank, just one spot above Mari's, with a significant sales spike in June 2024. On the other hand, Cosmic Candy and Swell Edibles have remained in the 18th and 19th ranks respectively, indicating that Mari's is outperforming these competitors. The data suggests that while Mari's has a solid position, there is potential for growth by targeting the market share held by brands like Marmas and The 4.20Bar. For a deeper dive into these trends and to strategize effectively, advanced data insights would be invaluable.
Notable Products
In June 2024, the top-performing product for Mari's was Sativa Move Mints 10-Pack (100mg), maintaining its first-place rank for the fourth consecutive month with sales reaching 1676 units. Indica Retire Hot Cinnamon Mints 20-Pack (100mg) climbed to second place from its third-place position in April and May, with notable sales of 1232 units. Indica Retire Wintermint Mints 20-Pack (100mg) dropped one rank to third place, while Indica Retire Mints 10-Pack (100mg) remained steady in fourth place. Sativa Wintermint Move Mints 20-Pack (100mg) consistently held the fifth position across all four months. These rankings highlight a strong and stable performance in Mari's edible category, with slight shifts in the middle-tier products.
Top Selling Cannabis Brands
