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Aug-2025
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Overview
Market Insights Snapshot
Koko Gemz has shown varied performance across different states and categories, with noteworthy trends in the edible category. In Washington, Koko Gemz maintained a consistent presence within the top 30 edible brands, ranking 24th in both May and June of 2025, slightly improving to 23rd in July, before dropping to 27th in August. This suggests a stable yet slightly fluctuating market position, with a notable decline in sales from June to August. Meanwhile, in Massachusetts, Koko Gemz did not appear in the top 30 rankings for the edible category from May to August 2025, indicating either a less competitive position or a growing market presence that has not yet reached the top tier.
The performance of Koko Gemz in Washington highlights a gradual decline in sales over the summer months, which could be attributed to seasonal trends or increased competition. Despite this, the brand's ability to remain within the top 30 indicates a resilient market presence. On the other hand, the absence of Koko Gemz in the top 30 rankings in Massachusetts could be seen as a challenge, suggesting that the brand might need to enhance its strategy or increase its market penetration to compete effectively. These dynamics illustrate the varying levels of brand strength and market penetration that Koko Gemz experiences across different states.
Competitive Landscape
In the Washington edibles market, Koko Gemz experienced fluctuations in its competitive standing from May to August 2025. While maintaining a steady rank of 24th in May and June, Koko Gemz improved slightly to 23rd in July before dropping to 27th in August. This decline coincided with a decrease in sales, suggesting potential challenges in maintaining consumer interest or facing intensified competition. Notably, Hi-Burst consistently ranked higher, maintaining its position in the top 25 throughout the period, despite a downward trend in sales. Meanwhile, June's Sweets & Savories showed volatility, peaking at 22nd in July before falling to 28th in August, indicating a competitive but unstable market landscape. The presence of Binske and Goodies further highlights the competitive pressure, with both brands hovering around the lower ranks but showing resilience in maintaining their market presence. These dynamics underscore the need for Koko Gemz to innovate and strategize effectively to regain and sustain a higher rank in this competitive environment.
Notable Products
In August 2025, Koko Gemz's top-performing product was the Milk Chocolate Bite 10-Pack (100mg), maintaining its first-place ranking with sales of 836 units, despite a noticeable decrease from previous months. Consistently in second place, the Milk Chocolate With Sea Salt Truffles Bites 10-Pack (100mg) followed closely behind. The Cookies N' Cream Chocolate Bites 10-Pack (100mg) held the third position, continuing its upward trend from fourth place in May and June. The Belgian Dark Chocolate Bites 20-Pack (100mg), which was not ranked in May and July, achieved fourth place in August, showcasing a significant rise in the rankings. Finally, the Mint Dark Chocolate 10-Pack (100mg) slipped from its previous third and fourth positions to fifth place, indicating a decline in its relative performance.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
