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Apr-2025
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Overview
Market Insights Snapshot
In the state of Massachusetts, Koko Gemz's performance in the Edible category has shown a lack of presence in the top rankings for the first four months of 2025. Despite a sales figure of $11,416 in January, the brand did not break into the top 30 rankings for any of the subsequent months. This absence from the rankings indicates a need for strategic improvements to gain a competitive edge in the Massachusetts market, where consumer preferences and competitive dynamics might be challenging.
Conversely, in Washington, Koko Gemz has demonstrated consistent performance in the Edible category, maintaining a steady rank of 24th from January through April 2025. This stability in ranking, coupled with a slight fluctuation in sales from $49,754 in January to $51,755 in April, suggests a strong and stable foothold in the Washington market. The brand's ability to maintain its ranking in a competitive landscape highlights its established presence and consumer loyalty within the state.
Competitive Landscape
In the competitive landscape of the edible category in Washington, Koko Gemz has maintained a consistent rank of 24th from January to April 2025. This stability in rank suggests a steady market presence, although it faces stiff competition from brands like Hi-Burst, which consistently ranks higher at 22nd and shows a positive sales trajectory. Meanwhile, Swell Edibles has experienced slight fluctuations, moving from 21st to 23rd, indicating potential vulnerability that Koko Gemz could capitalize on. Despite not breaking into the top 20, Koko Gemz's sales figures remain competitive, closely trailing behind Swell Edibles and surpassing brands like Agro Couture and June's Sweets & Savories, which rank lower and show less consistent sales growth. This positions Koko Gemz as a stable player with potential for upward mobility if strategic marketing efforts are implemented.
Notable Products
In April 2025, the top-performing product from Koko Gemz was the Milk Chocolate Bite 10-Pack (100mg), maintaining its position as the top-ranked product for the second consecutive month with sales reaching 1141 units. The Milk Chocolate With Sea Salt Truffles Bites 10-Pack (100mg THC, 1.98oz) held steady in the second position, showing a slight increase in sales from March. The Mint Dark Chocolate 10-Pack (100mg) climbed to third place, continuing its upward trend since January. The Cookies N' Cream Chocolate Bites 10-Pack (100mg) dropped to fourth place, marking a decline from its second-place position in February. Lastly, the Dark Chocolate Bites 10-Pack (100mg) remained in fifth place, showing consistent performance over the months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
