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Mar-2026
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Overview
Market Insights Snapshot
In the Canadian market, Just Seltzers has shown varying performance across different provinces. In Alberta, the brand was ranked 16th in the Beverage category in December 2025 but did not maintain a position in the top 30 in the subsequent months, indicating a decline in its relative market presence. This could suggest increased competition or a shift in consumer preferences within the province. Meanwhile, in Ontario, Just Seltzers maintained a steady presence, moving from 18th position in December 2025 to 16th by March 2026. This upward movement suggests a strengthening foothold in Ontario, possibly due to effective marketing strategies or favorable consumer trends.
The sales figures further illuminate the brand's performance trajectory. In Ontario, despite a dip in sales in January 2026, there was a notable recovery by March 2026, with sales reaching 30,617, indicating resilience and potential growth opportunities in this market. However, the absence of a ranking in Alberta beyond December 2025 could be interpreted as a challenge for the brand, possibly requiring strategic adjustments to regain market share. These trends underscore the importance of regional strategies and the dynamic nature of consumer preferences in the cannabis beverage sector.
Competitive Landscape
In the competitive landscape of the beverage category in Ontario, Just Seltzers has shown a promising upward trend in rank from December 2025 to March 2026. Initially ranked 18th in December 2025, Just Seltzers experienced a slight dip to 19th in January and February 2026 but rebounded to 16th by March 2026. This improvement in rank is noteworthy, especially in comparison to competitors like Sense & Purpose Beverages, which fluctuated between 19th and 15th place, and Palmetto, which started at 20th and climbed to 18th. Meanwhile, Solei maintained a consistent 14th position, and Señorita remained stable around the 15th and 16th ranks. The sales trajectory of Just Seltzers, with a notable increase in March, suggests a positive reception and potential for further growth, positioning it as a strong contender in the Ontario beverage market.
Notable Products
In March 2026, Just Seltzers' top-performing product was Cherry Pineapple Seltzer, maintaining its first-place ranking for four consecutive months with a sales figure of 2005 units. Strawberry Watermelon Seltzer moved up to the second position, showing an increase in sales from February. Lite - CBG/THC 2:1 Wildberry Punch Seltzer dropped one spot to third, despite consistent sales figures. Peach Mango Seltzer remained stable at fourth place, experiencing a notable increase in sales from the previous month. Lite- CBG/THC 2:1 Blackberry Lime Seltzer continued to hold the fifth position, with steady but lower sales figures compared to others in the category.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
