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Jul-2025
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Overview
Market Insights Snapshot
Kan+Ade has shown a consistent presence in the Beverage category within California. Over the months from April to July 2025, the brand maintained a steady rank, oscillating slightly between the 16th and 17th positions. This stability in ranking, despite a gradual decline in sales figures, suggests that Kan+Ade has a solid foothold in the market. However, the decrease in sales from $38,924 in April to $23,099 in July indicates potential challenges in maintaining consumer interest or market share. The brand's ability to stay within the top 20 highlights its resilience, yet the absence of a higher ranking suggests room for growth or adaptation to changing market conditions.
It's noteworthy that Kan+Ade did not appear in the top 30 brands in other states or provinces, which may reflect either a strategic focus on the California market or a lack of expansion efforts across other regions. This absence could be perceived as a missed opportunity, especially if the brand aims to broaden its reach and influence. While maintaining a consistent position in California is commendable, the lack of presence elsewhere might suggest a need for strategic planning if the brand intends to capitalize on broader market opportunities. The data hints at the potential benefits of diversifying into new markets to mitigate risks associated with reliance on a single geographic location.
Competitive Landscape
In the competitive California beverage category, Kan+Ade has experienced fluctuating ranks and sales over recent months, indicating a challenging market environment. While Kan+Ade maintained a consistent rank of 16th in April and July 2025, it slipped to 17th in May and June. This suggests a slight decline in market presence, potentially impacted by the performance of competitors like Treesap, which improved its rank from 17th in April to 14th in June, and Voila!, which made a notable entry into the top 20 by July. Meanwhile, CQ (Cannabis Quencher) maintained a stable position, consistently ranking around 14th. The competitive dynamics highlight the need for Kan+Ade to innovate and strategize effectively to regain and enhance its market position amidst these shifting trends.
Notable Products
In July 2025, the top-performing product from Kan+Ade was the Blueberry Pomegranate Medible Mixer Syrup (1000mg), which climbed to the number one rank with sales reaching 195. The Grape Medible Mixer (1000mg) made a notable leap to the second position, up from fifth place in June. The Juicy Watermelon Medible Mixer (1000mg THC, 150ml) slipped to third place from its consistent first position in the previous months. The Naked Flavorless Medible Mixer (1000mg) continued its downward trend, falling to fourth place in July. Lastly, the Sweet Mango Medible Mixer (1000mg) maintained its fifth-place ranking from June.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
