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Jul-2025
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Overview
Market Insights Snapshot
Kind Love has shown a notable performance improvement in the Colorado market, particularly in the Flower category. Over the past few months, the brand has made significant strides, moving from a rank of 40 in April 2025 to an impressive rank of 18 by July 2025. This upward trajectory is indicative of a growing preference for Kind Love's offerings in Colorado's competitive cannabis space. Despite a slight dip in sales from April to June, their sales figures saw a substantial increase by July, suggesting a successful strategy or product launch that resonated well with consumers.
Interestingly, Kind Love's presence in other states or provinces is not reflected in the top 30 rankings, indicating a potential area for growth or a focus primarily on the Colorado market. The absence of rankings in other regions could be seen as a limitation in their geographical reach or market penetration outside of Colorado. However, this concentrated effort in Colorado might be part of a strategic decision to strengthen their brand and product offerings in a single, familiar market before expanding further. This approach could allow them to refine their strategies and build a strong foundation for future growth in other markets.
Competitive Landscape
In the competitive landscape of the Flower category in Colorado, Kind Love has demonstrated a notable upward trajectory in rankings, moving from 40th place in April 2025 to an impressive 18th place by July 2025. This improvement in rank is indicative of a significant increase in sales, particularly in July, where Kind Love's sales surged, positioning them closer to top competitors. In contrast, The Original Jack Herer experienced fluctuating ranks, peaking at 19th in June but dropping out of the top 20 in April and May, highlighting a less consistent performance. Meanwhile, Natty Rems and Shift Cannabis maintained stronger positions, with Natty Rems reaching 17th and Shift Cannabis consistently ranking in the mid-teens, indicating robust sales figures. Boulder Built also showed strong performance, although it fell to 19th in July. The competitive dynamics suggest that while Kind Love has made significant strides, it faces stiff competition from brands like Natty Rems and Shift Cannabis, which consistently outperform in sales, thus presenting both a challenge and an opportunity for Kind Love to further capitalize on its recent momentum.
Notable Products
In July 2025, Punch Breath (3.5g) emerged as the top-performing product for Kind Love, achieving the number one rank with sales totaling 1611 units. Hippy Slayer (3.5g) climbed to the second position, showing a significant rise from its fourth-place rank in May 2025, with sales reaching 1605 units. Hippy Crasher (Bulk) secured the third rank, while Oreoz Popcorn (14g) and Mint Julep (3.5g) followed in fourth and fifth places, respectively. Notably, none of these products were ranked in April or June, indicating a strategic shift or seasonal demand affecting their rankings. These insights reflect a dynamic change in consumer preferences and the competitive landscape for Kind Love's flower category.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
