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Oct-2025
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Overview
Market Insights Snapshot
In the California market, Kiva Chocolate has maintained a consistent presence in the top 20 brands within the Edible category, holding steady at the 17th position in July, September, and October, despite a slight dip to 21st in August. This stability indicates a strong foothold in one of the largest cannabis markets, with their sales rebounding to over $300,000 in October after a slight decline in the previous months. In contrast, Kiva Chocolate's performance in Michigan shows fluctuating rankings, moving from 34th to 31st and back to 34th, reflecting a competitive landscape where maintaining a top 30 position is challenging. The brand's ability to remain in the top 30 in Michigan, however, suggests it has a reliable customer base.
Elsewhere, Kiva Chocolate's performance in Illinois and Massachusetts indicates room for growth as the brand did not break into the top 30 in these states, with rankings consistently in the low 50s. This suggests that while Kiva has a presence, it faces significant competition and potential barriers to increasing its market share. Meanwhile, in New York and Ohio, Kiva Chocolate has shown some variability but managed to remain within the top 30, highlighting their adaptability and potential to enhance their market position. In New York, for instance, the brand's sales demonstrated a notable increase in August, suggesting strategic initiatives may be underway to bolster their standing in this emerging market.
Competitive Landscape
In the competitive landscape of the California edible cannabis market, Kiva Chocolate has shown resilience despite fluctuating ranks over the past few months. In July 2025, Kiva Chocolate was ranked 17th, a position it maintained in September and October, though it briefly dropped out of the top 20 in August. This fluctuation contrasts with the steady performance of competitors like Dr. Norm's, which consistently held the 16th position, and ABX / AbsoluteXtracts, which saw a slight decline from 13th to 15th. Notably, Kiva Chocolate's sales in October rebounded to levels similar to July, indicating a recovery and potential for growth. Meanwhile, Big Pete's Treats and Zen Cannabis have shown similar sales trajectories, with both brands experiencing slight rank fluctuations but maintaining a presence in the top 20. These dynamics suggest that while Kiva Chocolate faces stiff competition, its ability to recover sales positions it well for potential upward movement in the rankings.
Notable Products
In October 2025, Kiva Chocolate's Dark Chocolate Bar 20-Pack (100mg) maintained its top position as the best-selling product, with sales reaching 7674 units, a slight increase from previous months. The Milk Chocolate Bar 20-Pack (100mg) consistently held the second position throughout the year, although its sales figures showed a declining trend since July. The THC/CBN 5:2 Midnight Mint Dark Chocolate Bar 20-Pack (100mg THC, 40mg CBN) remained steady in third place, with a modest increase in sales from September. The Blackberry Dark Chocolate Bar 20-Pack (100mg) reclaimed its fourth-place ranking after briefly dropping to fifth in August. Lastly, the Milk Chocolate High Dose Bar 20-Pack (200mg) consistently ranked fifth, with a noticeable recovery in sales in October compared to September.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
