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Jan-2025
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Overview
Market Insights Snapshot
Leafers has consistently maintained a strong presence in the Pre-Roll category in Arizona, holding the third position from October 2024 to January 2025. This consistent ranking suggests a stable consumer base and effective market strategies in this state. Notably, despite fluctuations in monthly sales figures, Leafers has managed to retain its position, indicating resilience in its market approach. However, it is important to consider how Leafers is performing in other states, as their absence in the top 30 for those regions could indicate potential areas for growth or needed improvements.
In terms of category performance, Leafers' consistent ranking in the Pre-Roll segment in Arizona highlights their stronghold in this particular product line. The brand's ability to maintain its rank over several months suggests a robust demand and possibly a loyal customer base. However, the lack of top 30 rankings in other states and categories could be a signal for Leafers to explore diversification or enhanced marketing efforts in those areas to capture a larger market share. While the specifics of their performance in other states are not disclosed, it is clear that Leafers has a significant opportunity to expand its footprint beyond its current stronghold.
Competitive Landscape
In the competitive landscape of the Arizona Pre-Roll category, Leafers consistently maintained its position as the third-ranked brand from October 2024 through January 2025. Despite facing strong competition from top brands like Jeeter, which held the number one spot throughout this period, and STIIIZY, which consistently ranked second, Leafers demonstrated resilience in its market position. Notably, Leafers experienced a steady increase in sales from October to December 2024, peaking in December before seeing a slight decline in January 2025. This trend indicates a robust performance relative to competitors like Cheech & Chong's and The Pharm, which remained in the fourth and fifth positions, respectively. Leafers' ability to sustain its rank amidst fluctuating sales figures suggests a strong brand presence and customer loyalty in the Arizona market.
Notable Products
In January 2025, the top-performing product from Leafers was the Sativa Blend Live Resin Diamond Infused Pre-Roll 3-Pack (1.5g), which climbed to the number one rank with sales of 5,293 units. This product showed consistent growth over the previous months, moving from fourth place in October 2024 to second in December 2024. The Indica Blend Infused Live Resin Diamond Pre-Roll 3-Pack (1.5g), which had held the top rank for three consecutive months, dropped to second place with 5,017 units sold. The OG Kush Blend Live Resin Diamond Infused Pre-Roll (1g) made a strong debut in the rankings, securing the third position. Meanwhile, the Indica Blend Live Resin Diamond Infused Pre-Roll (1g) slipped from third to fourth place, indicating a slight decline in its performance.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
