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Jan-2026
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Overview
Market Insights Snapshot
The Pharm has demonstrated a consistent performance in the Arizona cannabis market, particularly in the Pre-Roll category where it has maintained a strong third-place ranking from October 2025 through January 2026. This stability suggests a strong foothold in the market and a loyal customer base for their pre-roll products. In contrast, their Flower category performance has seen some fluctuations, with a slight improvement from 21st place in October 2025 to 18th place in December 2025, before settling at 19th in January 2026. This indicates potential challenges in maintaining a competitive edge in the Flower category, though the movement suggests some positive momentum during the holiday season.
Notably, The Pharm's absence from the top 30 rankings in other states or categories could be seen as a point of concern, potentially highlighting limited market penetration or competitive challenges outside of Arizona. However, the brand's robust sales figures in the Pre-Roll category, which peaked in December 2025, underscore its potential to capitalize on consumer preferences during peak sales periods. The data suggests that while The Pharm is performing well in certain niches, there may be opportunities for growth and expansion into other categories and markets if strategic adjustments are made.
Competitive Landscape
In the competitive landscape of the Pre-Roll category in Arizona, The Pharm consistently held the third rank from October 2025 to January 2026, showcasing a stable position amidst fluctuating market dynamics. The top ranks were dominated by Jeeter and STIIIZY, which alternated between the first and second positions, indicating their strong market presence and higher sales figures compared to The Pharm. Despite this, The Pharm demonstrated resilience with a notable increase in sales from November to December 2025, suggesting effective strategies in capturing consumer interest during the holiday season. Meanwhile, Cheech & Chong's and Leafers trailed behind, with ranks fluctuating between fourth and fifth, highlighting The Pharm's competitive edge over these brands. This consistent ranking and sales growth position The Pharm as a formidable player in the Arizona Pre-Roll market, although there remains a significant gap to bridge with the leading brands.
Notable Products
In January 2026, the top-performing product for The Pharm was Dusties - Sapphire Infused Pre-Roll 6-Pack, maintaining its leading position from December with sales figures of 7813. Dusties - Emerald Infused Pre-Roll 6-Pack climbed to the second spot, improving from its fourth position in the previous months. Wedding Cake, a Flower category product, ranked third, slightly declining from its consistent first position in October and November 2025. Mule Fuel, another Flower product, saw a significant rise to fourth place, improving from fifth in December. Dusties - Ruby Infused Pre-Roll 6-Pack experienced a drop to fifth position, having previously ranked third in December 2025.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
