Nov-2025
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Overview
Market Insights Snapshot
In the Pre-Roll category, Tumble has shown consistent performance in Arizona, maintaining a steady 6th position from August to November 2025. Despite a slight decline in sales over these months, their ranking indicates a strong foothold in the market. This stability suggests that Tumble has a solid customer base and product appeal in Arizona. Conversely, in Missouri, Tumble's presence is less stable, with rankings fluctuating significantly. Starting at 27th in August, the brand dropped out of the top 30 in September, only to climb back to 29th by November. This movement highlights a competitive market environment in Missouri, where Tumble is still striving to maintain a consistent position among the top players.
The contrasting performance of Tumble in these two states suggests different market dynamics and consumer preferences. In Arizona, Tumble's consistent ranking in the Pre-Roll category indicates a well-established presence, whereas in Missouri, the brand's fluctuating rankings show ongoing challenges in gaining a stable market share. This variability in Missouri could be attributed to several factors, such as local competition or shifting consumer trends. The difference in market behavior between these states provides insights into the strategic adjustments Tumble might consider to enhance its performance across different regions.
Competitive Landscape
In the competitive landscape of the Arizona pre-roll category, Tumble has maintained a consistent rank of 6th place from August to November 2025. Despite this steady ranking, Tumble faces pressure from competitors like Cheech & Chong's and Leafers, both of which have shown fluctuations in their rankings but remain ahead of Tumble. Notably, Leafers improved its rank from 5th to 4th in November, while Cheech & Chong's dropped from 3rd to 5th, indicating a dynamic competitive environment. Meanwhile, Tumble's sales have shown a gradual decline over the months, which may suggest the need for strategic adjustments to capture more market share. Emerging brands like Fenix are also climbing the ranks, moving from 10th to 7th place, highlighting the increasing competition Tumble faces in maintaining its position.

Notable Products
In November 2025, the top-performing product for Tumble was the Cactus Chiller Diamond Infused Pre-Roll (1g), maintaining its number one rank for the second consecutive month, with sales of 1887 units. The Blackberry Kush Diamond Infused Pre-Roll (1g) remained consistent at the second position, showing a slight increase in sales from the previous month. A notable change was observed in the Cactus Chiller Diamond Infused Pre-Roll 3-Pack (1.5g), which climbed to third place from being unranked in October. The Jungle Punch Diamond Infused Pre-Roll (1g) held its fourth-place position, showing steady sales performance. Alaskan Thunder Fuck Diamond Infused Pre-Roll (1g) maintained its fifth-place ranking consistently over the past few months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.







