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Oct-2025
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Overview
Market Insights Snapshot
In the Arizona pre-roll category, Tumble has consistently maintained its position, ranking 6th from August through October 2025. This stability in ranking suggests a strong foothold in the market, despite a gradual decline in sales from July to October, with a notable decrease from $438,347 in July to $351,277 in October. This downward trend in sales, despite a steady ranking, could indicate a competitive pricing strategy or a shift in consumer preferences within the state. It's crucial for Tumble to monitor these trends closely to sustain its market position.
In contrast, Tumble's performance in the Missouri pre-roll market has been more volatile. Starting outside the top 30 in July, they improved to 28th in August, dropped again in September, and climbed back to 34th in October. The fluctuations in rankings reflect a more competitive landscape or possibly inconsistent market penetration strategies. The sales figures also show a similar pattern of variability, with a dip in September but a recovery in October. This suggests that Tumble's efforts to stabilize its presence in Missouri are ongoing, and further strategic adjustments might be necessary to achieve consistent growth.
Competitive Landscape
In the competitive landscape of the Pre-Roll category in Arizona, Tumble has maintained a consistent rank at 6th place from August to October 2025, showing stability amidst fluctuating market dynamics. Notably, Cheech & Chong's experienced a slight decline, moving from 3rd to 4th place in October, which could indicate opportunities for Tumble to capture market share from competitors facing challenges. Meanwhile, JustFLOWR and Fenix have shown upward momentum, with Fenix climbing from 12th to 7th place over the same period, suggesting increased competition in the lower ranks. Tumble's consistent ranking, despite a slight decrease in sales, highlights its resilience and potential to leverage strategic marketing efforts to improve its position against competitors like Leafers, which has held steady at 5th place. This analysis underscores the importance of strategic positioning and market adaptation for Tumble to enhance its competitive edge in the Arizona Pre-Roll market.
Notable Products
In October 2025, Cactus Chiller Diamond Infused Pre-Roll (1g) emerged as the top-performing product for Tumble, maintaining its number one rank from September with a sales figure of 2261 units. Blackberry Kush Diamond Infused Pre-Roll (1g) held steady at the second position, despite a notable decrease from its peak sales earlier in the year. Alien Technology Infused Pre-Roll (1g) consistently ranked third across the months, showing a slight increase in sales from September to October. Jungle Punch Diamond Infused Pre-Roll (1g) re-entered the rankings at fourth place, highlighting its return to popularity. Alaskan Thunder Fuck Diamond Infused Pre-Roll (1g) saw a slight drop in sales but managed to secure the fifth spot, maintaining a presence in the top five since August.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
