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Sep-2025
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Overview
Market Insights Snapshot
Leal's performance in the New York market reveals some interesting trends across different cannabis categories. In the Flower category, Leal maintained a steady presence, ranking at 6th place in both July and September 2025, showing a slight improvement from its 7th position in June and August. This consistency in rankings indicates a stable demand for Leal's Flower products in the state. In contrast, the Pre-Roll category shows a different dynamic; Leal consistently held the 5th position from June through September, suggesting a strong and unwavering consumer preference for their pre-roll offerings. The consistency in their Pre-Roll ranking, despite fluctuations in sales figures, highlights a robust brand loyalty in this segment.
While Leal's rankings in New York show stability, the absence of any rankings outside the top 30 in other states or provinces suggests areas for potential growth or challenges in expanding their market presence. The Flower category's slight dip in sales from August to September, despite maintaining its ranking, could indicate a competitive market environment or seasonal fluctuations affecting consumer purchasing behavior. This nuanced performance across categories and states offers a glimpse into the complex dynamics Leal faces as it navigates the cannabis industry, providing both opportunities for expansion and challenges to overcome in maintaining its market position.
Competitive Landscape
In the competitive landscape of the New York flower category, Leal has shown a consistent performance, maintaining a steady rank between 6th and 7th place from June to September 2025. This stability is notable given the fluctuations observed among its competitors. For instance, RYTHM improved its position from 10th in June to 6th in August before slipping to 8th in September, indicating a volatile performance. Meanwhile, Matter. consistently held a top-three position until September when it dropped to 5th, suggesting a potential shift in consumer preferences or market dynamics. Find. experienced a decline from 5th to 10th place in July but managed to recover to 7th by September, highlighting a competitive push to regain market share. Additionally, Revert Cannabis New York showed a strong upward trajectory, moving from 8th in June to 4th in September, which could pose a growing threat to Leal's market position. These dynamics suggest that while Leal's sales have remained relatively stable, the brand must remain vigilant and adaptive to maintain its competitive edge in the evolving New York flower market.
Notable Products
In September 2025, the top-performing product for Leal was the Pistachio Pre-Roll (1g) in the Pre-Roll category, maintaining its number one rank from August with a notable sales figure of 18,563. The Hella Jelly Pre-Roll (1g) rose to the second position, up from third in August, indicating a solid performance with a significant sales increase. The Royal Highness Pre-Roll (1g) debuted in the rankings at the third spot, showing promising sales figures. Garlic Budder Pre-Roll (1g) secured the fourth position, slightly improving from its absence in August, while Lemon Venom Pre-Roll (1g) dropped to fifth from its top position in June and July. This shift in rankings highlights a dynamic market with emerging preferences among consumers for Leal's products.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
