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Apr-2025
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Overview
Market Insights Snapshot
In the competitive landscape of cannabis brands, Leal has shown notable performance in the New York market, particularly in the Flower category. Despite a slight dip in February 2025, where Leal moved from 9th to 11th place, the brand maintained its position at 11th place through April 2025. This consistency suggests a stable demand for their Flower products, even as sales figures showed an upward trend from March to April, indicating potential growth in consumer interest or market share. However, the fact that Leal did not break into the top 10 in March and April could be seen as a missed opportunity to capitalize on their sales momentum during these months.
Leal's performance in the Pre-Roll category in New York tells a more dynamic story. Starting at 8th place in January 2025, Leal climbed to 5th place by March and maintained this ranking in April. This upward movement is indicative of a strengthening position in the Pre-Roll market, likely driven by strategic brand positioning or product innovation. The sales figures reflect this positive trajectory, with a significant increase observed from February to March, suggesting that consumer preference might be shifting towards Leal's offerings in this category. The ability to maintain a top 5 ranking highlights the brand's competitive edge, though the absence from the top 3 suggests there is still room for improvement in capturing a larger market share.
Competitive Landscape
In the competitive landscape of the Flower category in New York, Leal has shown a consistent performance, maintaining its rank at 11th place from February to April 2025, despite a slight dip from 9th place in January. This steadiness in rank is noteworthy given the fluctuations experienced by competitors. For instance, Nanticoke dropped from 8th to 12th place over the same period, while Revert Cannabis New York experienced a gradual decline from 6th to 9th place. Interestingly, Back Home Cannabis Co. improved its position from 14th in January to 10th in April, indicating a potential rise in market influence. Meanwhile, SMOKE (NY) made a significant leap from being unranked in January to 10th in March, before settling at 13th in April. Leal's stable ranking amidst these shifts suggests a robust market presence, bolstered by a notable increase in sales from March to April, outpacing Nanticoke and closing the gap with Revert Cannabis New York.
Notable Products
In April 2025, the top-performing product from Leal was Gazzurple Pre-Roll (1g) in the Pre-Roll category, maintaining its number one rank from March with a notable sales figure of 13,318. Lemon Venom Pre-Roll (1g) emerged as the second top product, marking its debut in the rankings with strong sales. Garlic Budder Pre-Roll (1g) slipped to the third position from second place in March, despite stable sales. Super Boof Pre-Roll (1g) improved its ranking to fourth place from fifth in March, indicating a positive trend. Platinum Lemon Cherry Gelato Pre-Roll (1g) re-entered the rankings at fifth place, showing a resurgence in sales performance.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
