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May-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
Revert Cannabis New York concentrated 74.64% of May 2026 sales in Flower, ranked 7 in Flower in New York, while Pre-Roll held 19.33% and Vapor Pens 5.55%. Year over year, Vapor Pens expanded 247.55% as Pre-Roll rose 13.90%, but Flower advanced only 8.65%; month over month, Pre-Roll climbed 14.89% as Flower fell 8.09%. With avg price down 11.32% YoY and Flower’s average at $52.66 versus Vapor Pens at $27.27, the mix is tilting toward lower-priced, faster-growing formats, implying a shift away from reliance on premium-priced Flower for growth.
The month’s declines in Flower share and MoM sales at -8.09%, contrasted with Pre-Roll’s +14.89% MoM and Edible’s +25.61% MoM (despite only 0.47% share), signal that velocity gains are concentrated in value-accessible categories; coupled with a 247.55% YoY surge in Vapor Pens, Revert Cannabis New York is repositioning toward inhalables breadth rather than single-category depth. Holding rank 7 in Flower while brand sales rose 14.58% YoY suggests growth is increasingly coming from secondary categories whose unit economics depend on sustaining the 11.32% YoY price deflation, implying near-term share stability but margin sensitivity if discounting unwinds.
Competitive Landscape
Revert Cannabis New York sits at rank #7 in NY Flower for May 2026, improving 1 position from #8 year over year, but sliding 3 spots from #4 in February 2026 and 4 spots from its peak at #3 in November 2025; meanwhile, Leal jumped from #11 to #1 with 109.3% YoY sales growth and RYTHM advanced from #10 to #4 with 45.8% YoY growth, indicating that Revert Cannabis New York’s modest one-rank YoY gain amid a three-rank quarterly pullback signals pressure from faster risers and implies that maintaining top-5 contention will require recapturing momentum lost since November 2025.
Notable Products
Grapelato Pre-Roll (0.5g) delivered the standout move in May 2026 with an 89.6% month-over-month surge, vaulting into rank 7 while Pineapple Haze (3.5g) slid 15.4% to rank 10. Cherry Swirl Pre-Roll (0.5g) also advanced 48.6% to rank 3 as Strawberry Amnesia Pre-Roll (0.5g) climbed 40.2% to hold rank 1, and nine of the top ten SKUs were Pre-Roll items, concentrating assortment toward single-serve formats. This pattern implies Revert Cannabis New York is consolidating demand around fast-turn Pre-Rolls while larger Flower formats cede share, suggesting near-term mix and pricing decisions should prioritize Pre-Roll breadth over bulk Flower.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
