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Jul-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Where to Buy
Legit (WA) is stocked at 107 licensed dispensaries across Washington and Oklahoma, 104 of them in Washington, with the deepest coverage in Seattle, Everett, Tacoma, Bellevue, and Bellingham. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
In July 2026, Legit (WA) operated as a single-category brand with Pre-Roll at 100.0% of sales share, while year-over-year sales contracted by 30.8% and month-over-month dipped 3.1%. Average price declined 8.6% YoY alongside a Pre-Roll sales pullback of 30.8%, and the brand sat at rank 33 in Washington Pre-Roll. The pattern implies a mono-line exposure where price compression and unit softness compound, concentrating risk in a single category rather than diffusing it across adjacent formats.
With Pre-Roll at 100.0% mix and rank 33 in Washington, the 30.8% YoY sales decline and 3.1% MoM drop indicate that pricing at an 8.6% YoY discount is not offsetting volume drag. Given a 24‑month sales change of −53.8% and no diversification beyond Pre-Roll, the brand’s positioning trends toward a price-taker footing where incremental price cuts risk diminishing returns, suggesting that share recovery would more likely come from mix or pack-size strategy than further price moves.
Competitive Landscape
Legit (WA) sits at rank #33 in Washington Pre-Roll for July 2026, down 10 positions year over year from #23, and 3 spots lower than April 2026’s #30, while still trailing its peak at #10 from November 2024. By contrast, Ooowee advanced to #1 from #2 year over year with a 59.5% sales increase, and Fire Bros. moved to #5 from #11 alongside a 52.0% YoY gain, indicating that Legit (WA)’s downward rank shift is occurring as faster-rising rivals consolidate top-10 positions. The pattern implies Legit (WA) is losing relative velocity versus peers at the category’s top end, and without a reversal in month-over-month trajectory from #30 to #33 and year-over-year from #23 to #33, regression from former top-10 relevance is likely to continue.
Notable Products
Cherry Blossom OG Infused Pre-Roll (1g) delivered the standout move in July 2026, jumping 79.8% month over month to rank 1 while Rainier Cherry Infused Pre-Roll (1g) climbed 61.6% to rank 4. In contrast, Gold - Drunken Hashplant Infused Pre-Roll (1g) fell 21.2% and Gold - Banana Cake Infused Pre-Roll (1g) slipped 15.5% at rank 2, and four of the top ten are Mini HTE or 0.7–0.75g Pre-Rolls that either declined or posted limited momentum, including a 24.8% drop for Gold Mini - Cherry OG HTE Infused Pre-Roll (0.7g) at rank 10. The mix implies Legit (WA) is concentrating volume into a few full-gram infused leaders while smaller-format Minis face pressure, steering assortment toward higher-velocity 1g SKUs even if average ticket around $20,719 for the leader concentrates sales at the top.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
