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Feb-2026
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Overview
Market Insights Snapshot
Honey Tree Extracts has shown a notable trajectory in the Washington market, particularly in the Concentrates category. Over the course of four months, the brand improved its ranking from 78th in November 2025 to 53rd by February 2026. This upward movement suggests a strengthening position, despite not being in the top 30 brands. The sales figures corroborate this trend, with a steady increase from November to February, indicating growing consumer interest and acceptance. In contrast, the Vapor Pens category has seen relatively stable rankings, hovering around the high 20s, which may suggest a more challenging competitive environment or a plateau in consumer demand for Honey Tree Extracts in this segment.
In the Pre-Roll category, Honey Tree Extracts has maintained a strong presence in the Washington market, consistently ranking within the top 10 brands. The brand held the 10th position from November to January before climbing to 7th place in February 2026. This movement represents a positive shift and highlights the brand's competitive edge and appeal in the Pre-Roll segment. The consistency in their rankings, coupled with a slight sales increase in February, suggests effective brand strategies and consumer loyalty. However, without a top 30 presence in other states or provinces, there remains room for growth and expansion beyond Washington.
Competitive Landscape
In the Washington Pre-Roll market, Honey Tree Extracts has shown notable progress, especially in the early months of 2026. While maintaining a steady rank of 10th place from November 2025 through January 2026, Honey Tree Extracts climbed to 7th place in February 2026, indicating a positive trajectory in its market position. This upward movement is significant when compared to competitors such as The Happy Cannabis and Hellavated, who have remained relatively stable in their rankings. Meanwhile, Seattle Bubble Works and Stingers have consistently occupied higher ranks, but Honey Tree Extracts' recent performance suggests a narrowing gap. This improvement in rank is accompanied by a recovery in sales figures in February 2026, following a dip in January, positioning Honey Tree Extracts as a brand to watch in the competitive landscape.
Notable Products
In February 2026, Honey Stixx - God's Gift x Permafrost Infused Pre-Roll 2-Pack (1g) maintained its position as the top-selling product for Honey Tree Extracts, with sales reaching 3506 units. The Lemon Tree x White Widow HTE Batter Infused Pre-Roll 2-Pack (1g) secured the second rank, marking its debut in the rankings. The Peach Crescendo x Strawberry Banana Infused Pre-Roll 2-Pack (1g) dropped to the third position from its previous second-place ranking in January 2026. Grape Krush Infused Pre-Roll (0.75g) climbed to fourth place, showing consistent performance despite not being ranked in January. Lastly, the Purple Planet x Grape Ape Crystal Infused Pre-Roll 2-Pack (1g) rounded out the top five, having dropped one position from its previous ranking in December 2025.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
