Level

Data Snapshot: May 04, 2024
Level Cannabis Brand Logo
$1M+

Apr-2024

Sales

Neutral

Trend

6-Month

83

Product Count

SKUs

Level

Overview

LEVEL is a renowned, privately-owned cannabis company that stands at the vanguard of cannabinoid research and innovation, formulating targeted, effects-based cannabis experiences. Distinguished by their advanced understanding and application of cannabinoids and terpenoids, Level I cultivators are granted permission to initiate marijuana cultivation, meeting rigid security requirements for site research. While fully committed to consumer safety measures, the company also facilitates a comprehensive understanding of cannabis, offering reliable information about the differences between THC and CBD, the health implications, and the company's diverse cannabis strains.
Markets

Level Locations

Product Trends

Level Categories

Level Sales

Market Insights Snapshot

Level Historical Sales by Category

In a detailed analysis of Level's performance across different states and categories, it's apparent that the brand has maintained a strong position in the capsules category. In California, Level has consistently held the number 1 rank from January to April 2024, showcasing their dominance in the largest cannabis market in the United States. This top position is accompanied by an upward trend in sales, starting from January's $1,716,438 to a peak in April at $1,803,529. The consistent rank and sales increase highlight Level's strong market presence and consumer preference in California. However, it's important to note that while Level leads in California, their performance in other states, although strong, does not reach the same level of market dominance.

Looking beyond California, Level has also shown impressive performance in the capsules category within Nevada and New York, securing the number 2 rank consistently from January to April 2024. In Nevada, despite a slight fluctuation in sales, the brand has maintained its position, indicating a stable consumer base. New York presents a similar scenario, with Level holding onto the second rank, although sales figures experienced some variation, peaking in February. The consistent ranking across these states signifies Level's strong brand recognition and consumer loyalty in the capsules category. However, the absence from the top 30 brands in other states or categories within the same time frame might suggest areas for growth or increased marketing efforts to capture a broader audience.

Apr-2024 Rank
Capsules
1
2
2
Level

Competitive Landscape

In the competitive landscape of the cannabis capsule market in California, Level has maintained its position as the leading brand from January to April 2024, consistently outperforming its closest competitors, Breez and ABX / AbsoluteXtracts. Despite the fluctuations in sales figures across these months, Level has not only retained its top rank but also shown a positive trajectory in sales, indicating a growing consumer preference and loyalty towards their products. Breez, holding the second position, has seen a steady increase in sales, yet it has not been enough to dethrone Level from the top spot. ABX / AbsoluteXtracts, while remaining in the top four, has experienced a slight decline in sales, highlighting the competitive pressure exerted by the top two brands. This dynamic suggests that Level's continued innovation and quality assurance are key factors in its ability to maintain a leading position, despite the aggressive competition in the California cannabis capsule market.

Level market ranking for CA Capsules

Level

Notable Products

In April 2024, Level's top-performing product was the Protab+ - Lights Out Tablets 10-Pack, which reclaimed its position at rank 1 with sales of 6122 units, indicating a consistent demand for this product over the months. Following closely was the Hashtab 100 - Sativa Tablets 10-Pack, ascending to rank 2 from its previous position at rank 4 in March, showcasing a significant increase in consumer interest. The Protab - Indica Extra Strength Tablets 10-Pack maintained its rank at 3, despite a slight decrease in sales compared to the previous month, illustrating steady popularity among consumers. The Hashtab - Indica Tablets 10-Pack secured the 4th position, maintaining its rank from the previous assessment period, indicating a stable market presence. Notably, the Hashtab 100 - Indica Tablet witnessed a drop from the top position in March to rank 5 in April, reflecting a shift in consumer preferences within Level's product lineup.

Product Rank
Category
Jan-2024
Feb-2024
Mar-2024
Apr-2024
Protab+ - Lights Out Tablets 10-Pack (50mg CBN, 20mg CBG, 200mg Delta-9 THC, 50mg Delta-8 THC, 20mg THCA)
Capsules
1
2
2
1
Hashtab 100 - Sativa Tablets 10-Pack (1000mg)
Capsules
5
>5
4
2
Protab - Indica Extra Strength Tablets 10-Pack (250mg)
Capsules
2
3
3
3
Hashtab - Indica Tablets 10-Pack (250mg)
Capsules
4
4
>5
4
Hashtab 100 - Indica Tablet (100mg)
Capsules
>5
1
1
5
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