Data Snapshot: Sep 06, 2026
$100K+

Aug-2026

Sales

Growth

Trend

6-Month

32

Product Count

SKUs

$33.05

Avg Price

53.1%

YoY Sales Change

-26.7%

YoY Price Change

Littles

Where to Buy

Littles is stocked at 91 licensed dispensaries across New York, California, and Florida, 77 of them in New York, with the deepest coverage in New York, Queens, Staten Island, Brooklyn, and Fishkill. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.

https://headsetstorage.blob.core.windows.net/brand-stores/4082.json?v=20260905
Littles Sales

Market Insights Snapshot

Littles Historical Sales by Category

In August 2026, Littles concentrated 90.06% of sales in Vapor Pens while Pre-Roll held 9.94%, with Vapor Pens up 38.54% year over year and 4.99% month over month versus Pre-Roll’s 3,251.31% year-over-year surge and 15.52% month-over-month lift. Despite category expansion, the brand’s average price fell 26.68% YoY to $33.05 as category-level pricing diverged: Vapor Pens averaged $42.30 while Pre-Roll averaged $11.08. The pattern implies a deliberate volume-led mix where a lower-priced, fast-accelerating Pre-Roll line is supplementing a still-dominant Vapor Pens base to drive the brand’s 53.14% YoY sales growth while cushioning against volatility in a single-category dependency.

Littles sits at rank 27 in Vapor Pens in New York, with Vapor Pens’ 4.99% MoM growth trailing the 15.52% MoM pace in Pre-Roll and its 38.54% YoY growth lagging the Pre-Roll spike. With 90.06% of mix anchored in Vapor Pens, the widening growth gap versus the 9.94% Pre-Roll slice signals an opportunity: incremental share shifts of even 2–3 percentage points toward Pre-Roll could materially lift unit velocity without jeopardizing the core, while targeted pricing discipline in Vapor Pens could moderate the 26.68% YoY price decline and preserve margin headroom. The positioning implication is a two-speed portfolio where Pre-Roll acts as the acquisition and trial engine and Vapor Pens remains the rank-bearing flagship, enabling Littles to pursue share gains without overexposing the brand to pricing pressure in a single format.

Aug-2026 Rank
Vapor Pens
27
Category
Share of Sales
Avg Item Price
YoY %
MoM %
Vapor Pens
90.1%
$42.30
+38.5%
+5.0%
Pre-Roll
9.9%
$11.08
+3251.3%
+15.5%
Littles

Competitive Landscape

Littles sits at rank #27 in New York Vapor Pens in August 2026, improving 5 positions from #32 year over year, and inching 1 spot from #28 in May–July to a peak rank #27 in August 2026; by contrast, Fernway advanced from #3 to #1 with a 36.3% year-over-year sales increase while Jaunty slipped from #1 to #2 alongside a 24.5% sales decline, and Jetty Extracts surged from #26 to #5 on 230.1% growth, indicating that Littles’ modest rank gains amid sharper upward and downward competitor moves point to gradual share capture rather than breakout momentum.

Littles market ranking for NY Vapor Pens

Littles

Notable Products

Flaves - Strawberry Cough Infused Pre-Roll (1g) posted the standout move in August 2026 with +24.5% MoM and a jump to rank 6, while Watermelon Punch Live Resin Disposable (1g) advanced +23.7% MoM to rank 2. In contrast, Strawberry Slushie Live Resin Disposable (1g) fell -8.7% MoM at rank 5 and Cosmic Haze Live Resin Disposable (1g) slipped -5.9% MoM at rank 3, indicating mixed velocity inside the top five. With eight of the top ten in Vapor Pens and Blueberry Jam Live Resin Disposable (1g) steady at rank 1 on +7.6% MoM and $55,239 in sales, the assortment is concentrated in disposables with selective upside in infused pre-rolls. The pattern implies Littles is anchored by pen-led repeat demand while testing incremental growth via a narrow pre-roll beachhead rather than broad SKU expansion.

Product
Category
Apr-2026
May-2026
Jun-2026
Jul-2026
Aug-2026
MoM %
Blueberry Jam Live Resin Disposable (1g)
Vapor Pens
2
1
1
1
1
+7.6%
Watermelon Punch Live Resin Disposable (1g)
Vapor Pens
4
10
5
5
2
+23.7%
Cosmic Haze Live Resin Disposable (1g)
Vapor Pens
3
3
2
2
3
-5.9%
Tangie Cookies Live Resin Disposable (1g)
Vapor Pens
1
2
3
3
4
-3.7%
Strawberry Slushie Live Resin Disposable (1g)
Vapor Pens
>10
>10
7
3
5
-8.7%
Flaves - Strawberry Cough Infused Pre-Roll (1g)
Pre-Roll
>10
>10
>10
7
6
+24.5%
Guava Freeze Live Resin Disposable (1g)
Vapor Pens
7
5
4
4
7
-5.5%
Flaves - Apple Banana Diesel Infused Pre-Roll (1g)
Pre-Roll
>10
>10
>10
10
8
+15.8%
Peach Ozz Live Resin Disposable (1g)
Vapor Pens
10
7
>10
6
9
-5.9%
Birthday Cake Live Resin Disposable (1g)
Vapor Pens
9
8
9
>10
10
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Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.

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