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Mar-2025
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Overview
Market Insights Snapshot
LivWell has shown varied performance across different states and product categories in early 2025. In Massachusetts, LivWell's Flower category did not make it into the top 30 rankings, indicating potential challenges in this market. In contrast, Maryland has been a consistent performer for LivWell, maintaining a steady rank in the Flower category, albeit with a slight dip in sales figures over the months. The brand's performance in Michigan is noteworthy, where it has fluctuated in the Flower category rankings, bouncing back to 36th in February after falling to 64th in January, suggesting a volatile but resilient presence.
In New York, LivWell has maintained a strong foothold, consistently ranking second in the Flower category, which underscores its significant market presence in the state. However, in Ohio, the brand's Flower category did not make it into the top 30 after December, indicating a need for strategic adjustments to regain market traction. Meanwhile, LivWell's brief appearance in the Concentrates category in Michigan, ranking 42nd in December, suggests an area with untapped potential that could be explored further. Overall, LivWell's performance is a mix of stability in some markets and challenges in others, highlighting opportunities for strategic growth and improvement.
Competitive Landscape
In the competitive landscape of the Flower category in New York, LivWell consistently holds the second rank from December 2024 through March 2025, indicating a stable market position. Despite a slight decline in sales from December to February, LivWell's sales rebounded slightly in March. The top competitor, Dank. By Definition, maintains a strong lead at the first rank throughout the same period, with significantly higher sales figures, suggesting a robust brand presence. Meanwhile, Find. and Rolling Green Cannabis show some fluctuations in their ranks, with Find. moving from fourth to third in January before dropping back to fourth in March, and Rolling Green Cannabis improving its position from fifth to third by March. These shifts highlight a dynamic competitive environment where LivWell's consistent ranking suggests resilience, but also underscores the need for strategic initiatives to close the gap with the leading brand and fend off rising competitors.
Notable Products
In March 2025, LivWell's top-performing product was Phantom Cookies (3.5g) in the Flower category, securing the number one rank with sales of 2564 units. Tranquil Bubba (3.5g) followed closely in second place, showing a strong performance with notable sales figures. Mimosa (3.5g) climbed to the third position from fifth place in January, indicating a positive upward trend. Dark Phantom (3.5g) and Memory Loss OG (28g) rounded out the top five, maintaining consistent sales momentum. This ranking shift highlights a dynamic market where product popularity can change month to month, with Mimosa (3.5g) being a standout in terms of growth.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
