.svg){kind=small}
Jun-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
Untitled’s mix in June 2026 concentrated 67.37% of sales in Flower with a modest 0.44% month-over-month lift and 5.95% year-over-year growth, while Vapor Pens held 31.02% share despite a 5.78% month-over-month decline paired with a 109.80% year-over-year surge; Pre-Roll was 1.61% of sales with a 14.19% month-over-month drop and no year-over-year read. The brand’s average price fell 13.65% year over year to $34.03 even as total brand sales rose 27.60% year over year, and Flower ranked 6th in New York, indicating that scale is being maintained through volume as price steps down.
The divergence—triple-digit year-over-year growth in Vapor Pens at 109.80% alongside a month-over-month pullback of 5.78%, and Flower’s steadier 5.95% year-over-year with a 0.44% month-over-month uptick—implies a portfolio leaning on recurring Flower velocity while Vapor Pens supplies incremental spikes; with Flower at rank 6 in New York and category share at 67.37%, the positioning skews toward a core-value anchor rather than a flavor-of-the-month bet. The 13.65% year-over-year price decline alongside a 27.60% year-over-year sales increase, coupled with Pre-Roll’s 1.61% share and 14.19% month-over-month contraction, suggests the brand is using price architecture to convert and retain in the two largest categories while de-emphasizing tail SKUs, which supports defensibility in Flower and selective, momentum-sensitive bets in Vapor Pens.
Competitive Landscape
Untitled sits at rank #6 in NY Flower in June 2026, slipping 1 place YoY from #5 while climbing 4 spots since March 2026 from #10 to #6; against this, category leaders moved more decisively, as Find. advanced from #3 to #1 and RYTHM jumped from #10 to #5, whereas Dank. By Definition receded from #1 to #3 alongside a 50.7% sales decline. Although Untitled’s current #6 trails its peak #4 from July 2025 by 2 positions and its YoY rank dipped 1 place, the 4-rank recovery since March 2026 indicates mid-year momentum that, if sustained against competitors with 35.6% to 44.4% YoY growth, implies a stabilization path rather than leadership capture without further share gains.
Notable Products
Golden Yuzu Distillate Cartridge (1g) posted the steepest movement in June 2026 with a -29.6% month-over-month decline that pushed it to rank 4, while Peach Ringz Distillate Cartridge (1g) fell -21.9% at rank 7. Baja Breeze Distillate Cartridge (1g) held rank 1 despite a -2.5% MoM dip and Mango Kush Distillate Cartridge (1g) in rank 3 was flat at +0.01%, indicating share stabilization at the top as mid-pack units contracted. Six of the top ten are Vapor Pens, but with four pen SKUs declining between -13.3% and -29.6% and only one pen near-flat growth, the category’s breadth masks a rotation away from flavored variants toward a tighter core. The mix implies Untitled is consolidating around a couple of lead Vapor Pen SKUs while exposure to secondary flavors increases volatility and heightens the need for SKU rationalization.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
