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Jan-2026
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Overview
Market Insights Snapshot
In the New York market, Untitled has shown a consistent presence in the Flower category, maintaining a top 12 ranking over the past few months. After a slight dip in November and December, where they ranked 11th and 12th respectively, Untitled made a notable comeback to 9th place in January 2026. This resurgence aligns with an increase in sales from December to January, suggesting a strategic improvement or market adjustment. Untitled's ability to remain within the top 12 highlights a stable demand for their Flower products, which could be indicative of strong brand loyalty or effective product positioning within New York.
In the Vapor Pens category, Untitled also demonstrates a positive trend in New York, moving from 11th place in October to 9th place by January 2026. This upward trajectory is particularly noteworthy given the competitive nature of the Vapor Pens market. The increase in sales from November to January suggests that Untitled's strategies in this category have been effective, possibly due to new product launches or successful marketing campaigns. The fact that Untitled was not absent from the top rankings at any point during this period underscores their solid footing in the Vapor Pens category, providing a promising outlook for continued growth in New York.
Competitive Landscape
In the highly competitive New York flower category, Untitled has experienced fluctuations in its ranking, indicating a dynamic market presence. Over the four-month period from October 2025 to January 2026, Untitled's rank shifted from 9th to 11th, then 12th, and back to 9th. This variability suggests a competitive struggle to maintain a top position amidst strong contenders. Notably, Rolling Green Cannabis consistently outperformed Untitled, maintaining a top 4 position despite a slight dip in January 2026. Meanwhile, Grocery Cannabis showed stable performance, ranking between 7th and 8th, which might indicate a more consistent consumer base. Untitled's sales figures reflect a rebound in January 2026, suggesting potential strategic adjustments or market responses that could have positively influenced consumer demand. However, the presence of brands like Nanticoke, which improved its rank from 14th to 10th, highlights the competitive pressures Untitled faces in sustaining its market share.
Notable Products
In January 2026, the top-performing products from Untitled were Baja Breeze Distillate Cartridge (1g) and Mango Kush Distillate Cartridge (1g), both securing the number one rank in the Vapor Pens category with sales of 3803 units each. Golden Yuzu Distillate Cartridge (1g) followed closely in second place with sales of 3760 units. Notably, Blue Slush Distillate Cartridge (1g), which had maintained the top position from October to December 2025, dropped to third place with 3426 units sold. Strawnana Distillate Reload Cartridge (1g) entered the rankings in fourth place, showing a strong performance with 3176 units sold. This shift indicates a competitive landscape in the Vapor Pens category, with new products rising to prominence.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
