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Aug-2025
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Overview
Market Insights Snapshot
LoFi Cannabis has shown varied performance across different categories and provinces, with some notable movements in rankings. In British Columbia, their presence in the Flower category has not been strong enough to break into the top 30, which could be a concern for the brand's visibility in this popular category. However, their performance in the Oil category has been consistently strong, maintaining a rank around 8th place over the past few months, suggesting a solid foothold in this segment. The Vapor Pens category has also seen a positive trend, with LoFi Cannabis improving its rank from 54th in May to 42nd by August, indicating a growing acceptance and demand for their products in this category within the province.
In Ontario, LoFi Cannabis has maintained a steady presence in the Oil category, consistently ranking around the 16th position before slightly improving to 14th in August. This stability suggests a reliable consumer base for their oil products. Conversely, the Vapor Pens category has been more challenging, with the brand ranking in the lower 80s throughout the months, which could indicate a need for strategic adjustments to improve their standing. Despite this, the overall sales figures for Vapor Pens remained robust, showcasing a potential area for growth if the brand can enhance its market strategy in Ontario.
Competitive Landscape
In the competitive landscape of vapor pens in British Columbia, LoFi Cannabis has shown a steady improvement in its ranking, moving from 54th in May 2025 to 42nd by August 2025. This upward trajectory is indicative of a consistent increase in sales, which rose from 16,194 in May to 30,349 by August. In contrast, Phant experienced fluctuations, peaking at 38th in July before dropping to 41st in August, despite higher sales figures than LoFi Cannabis. Meanwhile, Sauce Rosin Labs maintained a more stable presence, with a notable rank of 38th in June, although their sales also surpassed those of LoFi Cannabis. Uncle Bob showed a decline from 35th in June to 47th in August, reflecting a significant drop in sales. Lastly, Happy Hour (BC) was absent from the top 20 in July, indicating a potential struggle in maintaining market presence. These dynamics suggest that while LoFi Cannabis is on an upward trend, it faces stiff competition from brands with higher sales volumes, underscoring the importance of strategic marketing and product differentiation to continue its ascent in the rankings.
Notable Products
In August 2025, LoFi Cannabis saw its CBD Super Strength Oil (30ml) climb to the top position, becoming the best-selling product with sales reaching 771 units. The CBD:THC 1:1 Nostalgia x Rainbow Driver Cured Resin Cartridge (1g) maintained its strong performance, consistently holding the second rank for two consecutive months. Another notable performer was the Nostalgia 2.0 Cured Resin Cartridge (1g), which entered the rankings at third place, indicating a strong debut. The CBD 1500 Reishi Relax Oil (30ml) saw a slight improvement in rank, moving up to fourth place from fifth in July. The Nostalgia Infused Pre-Roll 7-Pack (3.5g) also made its first appearance in the top five, securing the fifth spot in sales.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
