.svg){kind=small}
Oct-2025
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
Lord Jones has demonstrated varying performance across different categories and provinces over the past few months. In Alberta, the brand has shown a strong upward trajectory in the Concentrates category, moving from 12th place in July to 5th place by October, indicating a solid growth trend. However, their performance in the Edible category remained relatively stable, hovering around the 15th to 16th rank, suggesting a consistent but not exceptional presence. The Pre-Roll category in Alberta saw a significant decline, with the brand slipping from 38th to 64th place, which could be a concern for maintaining market share. Additionally, their Vapor Pens category experienced a dip, with the brand not making it into the top 30 in September, though it reappeared at 73rd in October, hinting at potential volatility or challenges in this segment.
In Ontario, Lord Jones showed a mixed performance across categories. The Concentrates category saw minor fluctuations, maintaining a presence in the 30s rank, which suggests steady but moderate competition. The Edible category displayed a similar pattern, with the brand consistently ranking in the low 20s, indicating a stable foothold. However, the Pre-Roll category has been challenging, as Lord Jones only entered the top 100 in August and maintained a position just outside the top 90 in the subsequent months. The Vapor Pens category also presented difficulties, with the brand not ranking in September and showing a low presence in other months. In Saskatchewan, the brand's entry into the top 30 for Edibles in October at 11th place marks a notable debut, suggesting potential for growth in this market.
Competitive Landscape
In the Alberta concentrates market, Lord Jones has demonstrated a notable upward trajectory in brand ranking over the past few months. Starting from the 12th position in July 2025, Lord Jones climbed to 6th place by August and September, and further improved to 5th place by October. This consistent rise in rank indicates a positive reception and growing market presence. In contrast, Virtue Cannabis showed a significant jump from 20th in July to 6th in October, suggesting a rapid increase in popularity but still trailing behind Lord Jones. Meanwhile, Dab Bods maintained a steady 3rd position throughout the period, indicating a strong foothold in the market. Similarly, 3Saints consistently held the 4th spot, while Vortex Cannabis Inc. improved from 11th to 7th. The competitive landscape suggests that while Lord Jones is gaining ground, it faces stiff competition from established brands like Dab Bods and emerging players like Virtue Cannabis, necessitating strategic efforts to maintain and enhance its market position.
Notable Products
In October 2025, the top-performing product from Lord Jones was the CBD/THC 1:1 Salted Caramel Crunch Fusions Chocolate 5-Pack, maintaining its number one rank for the fourth consecutive month with sales of 11,499 units. The Orange Velvet Live Resin Caviar held steady in second place, showing consistent performance in the concentrates category. The Cookies & Cream Fusion Chocolate 5-Pack remained in third place, demonstrating strong sales in the edibles category. A notable newcomer in the rankings is the Durban Kush X Citrus Sap Infused Pre-Roll 3-Pack, debuting at fourth place in October, indicating a positive reception in the pre-roll category. Meanwhile, the Hellfire OG X Cali Gas Infused Pre-Roll 3-Pack dropped to fifth place from its previous fourth position in September.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
