.svg){kind=small}
Nov-2025
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
Ritual Green / Ritual Gold has displayed varied performance across different categories and regions. In the Pre-Roll category in Alberta, the brand has been struggling to maintain a consistent top 30 presence. Despite seeing a slight improvement in October 2025, where they ranked 46th, they dropped again in November to 54th, indicating some volatility in this market. This fluctuation is mirrored in sales figures, which saw a notable decrease from August to November. In contrast, the brand's performance in the Flower category in Saskatchewan has been relatively stable, with rankings fluctuating between 8th and 17th over the same period, suggesting a stronger foothold in this category within the province.
In Saskatchewan, Ritual Green / Ritual Gold has shown a more robust presence in the Pre-Roll category, consistently ranking within the top 10 since August 2025. Although there was a slight dip in sales from August to November, their steady ranking suggests they have a strong brand presence and consumer loyalty in this category. The brand's ability to maintain a top 10 ranking in Saskatchewan's Pre-Roll market contrasts with their performance in Alberta, highlighting regional differences in consumer preferences and brand strength. Such insights could be crucial for stakeholders looking to understand market dynamics and make informed decisions regarding brand strategy and resource allocation.
Competitive Landscape
In the competitive landscape of the Pre-Roll category in Saskatchewan, Ritual Green / Ritual Gold has experienced a notable decline in rank from August to November 2025, dropping from 4th to 8th place. This downward trend in rank correlates with a decrease in sales over the same period. In contrast, Space Race Cannabis maintained a strong position, consistently ranking 4th and demonstrating higher sales figures compared to Ritual Green / Ritual Gold. Meanwhile, Redecan showed resilience by improving its rank from 8th to 6th in October, before settling at 7th in November, surpassing Ritual Green / Ritual Gold in the process. Additionally, MTL Cannabis and Elevator maintained relatively stable positions, indicating a competitive but steady market environment. These shifts suggest that Ritual Green / Ritual Gold may need to reassess its strategy to regain its competitive edge in the Saskatchewan Pre-Roll market.
Notable Products
In November 2025, Ritual Green / Ritual Gold's top-performing product was the French Cookies Pre-Roll 3-Pack (1.5g) in the Pre-Roll category, maintaining its number one rank from previous months, despite a decrease in sales to 5010 units. The Ritual Sticks - Blue Pave Pre-Roll 3-Pack (1.5g) consistently held the second position, followed by the Ritual Sticks - Strawberry Rizz Pre-Roll 3-Pack (1.5g) in third place. The Ritual Sticks - Sacred Sage Pre-Roll 3-Pack (1.5g) re-entered the rankings in fourth place after missing October, showing a slight increase in sales. The Lemon Haze Pre-Roll (0.5g) remained steady in fifth place, marking its consistent presence since its debut in October. Overall, the rankings remained stable, with minor fluctuations in sales figures.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
