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Jan-2026
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Overview
Market Insights Snapshot
Ritual Green / Ritual Gold has shown varied performance across different categories and provinces. In the Alberta market, their standing in the Pre-Roll category has been outside the top 30, with rankings hovering in the mid-50s to 60s from October 2025 to January 2026. This indicates a challenging competitive landscape in Alberta, where their sales have consistently decreased over the months, suggesting a need to reassess their market strategy in this province. In contrast, their Flower category performance in Saskatchewan has been more stable, maintaining a top 20 position throughout the same period, although there was a slight decline in sales from November to January.
In Saskatchewan, Ritual Green / Ritual Gold's performance in the Pre-Roll category has been notably strong, consistently ranking within the top 10. This sustained high ranking, coupled with sales peaking in November, highlights their competitive edge and brand strength in this category within the province. However, the sales figures for January indicate a downward trend, which may warrant attention to maintain their market position. The contrasting performances between Alberta and Saskatchewan across the categories suggest that while Ritual Green / Ritual Gold has found a strong foothold in some areas, there are opportunities for growth and improvement in others.
Competitive Landscape
In the competitive landscape of the Pre-Roll category in Saskatchewan, Ritual Green / Ritual Gold has maintained a consistent presence, ranking 8th in October, December, and January, with a slight improvement to 7th in November 2025. This stability, however, contrasts with the dynamic movements of competitors like Redecan, which fluctuated between 5th and 8th place, and Space Race Cannabis, which saw a notable drop from 3rd to 7th place by January 2026. Despite the consistent ranking, Ritual Green / Ritual Gold experienced a decline in sales from November to January, indicating potential challenges in maintaining market share against brands like Space Race Cannabis, which, despite its rank drop, had significantly higher sales. Meanwhile, Rogue Botanicals and Elevator remained lower in rank, suggesting that Ritual Green / Ritual Gold is well-positioned but must strategize to boost sales and capitalize on its stable ranking amidst fluctuating competitors.
Notable Products
In January 2026, the top-performing product from Ritual Green / Ritual Gold was the French Cookies Pre-Roll 3-Pack (1.5g) in the Pre-Roll category, maintaining its first-place rank from previous months with sales of 4713 units. The Ritual Sticks - Blue Pave Pre-Roll 3-Pack (1.5g) held steady in second place, showing consistent performance across the months. The Ritual Sticks - Strawberry Rizz Pre-Roll 3-Pack (1.5g) secured the third spot, having regained its position after a brief dip to fourth in November 2025. The Ritual Sticks - French Cookies Pre-Roll (0.5g) reappeared in the rankings at fourth place in January 2026, after not being ranked in December 2025. Finally, the French Cookies Pre-Roll 12-Pack (6g) remained in fifth place, demonstrating stable but lower sales compared to the top-ranked products.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
